Jess Shank Coppom

Energizer
DISC Type : I

Founder, Creative Director at Make & Do Crew, LLC

Denver, Colorado, United States

Overview

Jess Coppom is the founder and creative director of Make & Do Crew, where she translates a decade of advertising experience into making classic yarn crafts appealing to a new generation. She provides accessible crochet and knitting patterns, often collaborating with major yarn companies.

Jess was taught to crochet by her mother at age eight and now works alongside her mom and sisters. She has a passion for experimenting with crochet geometry, designing cardigans, and has authored a book on the subject of corner-to-corner crochet.

She has a self-described case of "busy-hands-itis" and humorously suspects she might have even knit her own placenta in utero.

Personality Overview

Enthusiastic

Imaginative

Big Picture Person

They are friendly, approachable and love to make new connections.  They are not always early adopters but can be pursuaded by leveraging strong relationships. They are always positive and upbeat, so take their promises with a pinch of salt.

Topics They Care About

Modernizing Crafts
Her company's mission is to make traditional yarn crafts like crochet and knitting appealing and accessible to a new generation of modern makers through contemporary design.
Creative Entrepreneurship
She built her passion for crochet into MakeAndDoCrew. com, a successful online business that provides patterns, tutorials, and educational products to a large community.
Family Collaboration
Works closely with her "perennially creative" mother and two sisters to develop patterns and projects for her website, blending family with her professional life.

Media Appearances

Jess has no verified media appearances

Work History

10-2015
Founder, Creative Director at Make & Do Crew, LLC
6-2012 - 7-2022
Senior Copywriter, Creative at Freelance
6-2010 - 7-2012
Senior Copywriter at The Martin Agency
2012 - 2012
Freelance Copywriter at Starz Entertainment
9-2006 - 6-2010
Copywriter at Goodby, Silverstein and Partners

Education

Education details unavailable from University of Colorado Boulder

More Information

Social Presence :

Prographics :

Exp : 21 Location : Denver, Colorado, United States Job Level : Leadership Designation : Founder, Creative Director at Make & Do Crew, LLC
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Insights For Selling To Jess

During A Call Or A Meeting

DO's

  • Invite them for a lunch or a drink/coffee
  • Speak enthusiastically with energy, maintain a clear and confident tone
  • Use phrases like ‘people will love’, ‘massive impact’ etc.

DONT's

  • Avoid cutting into their flow
  • Don’t push them to make a decision too fast, let them get comfortable first
  • Avoid overloading them with too much detail

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jess is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Jess

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Jess move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Jess take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Jess

Personality Compatibility


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