Jessica Crowley

Initiator
DISC Type : Di

Senior Director Omnichannel Programs at BJ's Wholesale Club

Boston, Massachusetts, United States

Overview

Jessica Crowley is a digital leader with a history of managing P&L of over $2B and driving double-digit growth. Currently Senior Director at BJs Wholesale Club, she oversees their omnichannel programs. A graduate of Dukes Fuqua School of Business, people often describe her as a strong, customer-obsessed, and collaborative product leader.

Beyond her professional achievements, Jessica is passionate about a variety of outdoor activities. She has a keen interest in traveling to new places, playing golf, and enjoys the unique hobby of clamming.

She led the product strategy and launch of the first-ever mobile app for PURE Group of Insurance Companies members.

Personality Overview

Conviction Driven

Confident

Friendly Challenger

They respond well to objective pitches but also attach some value to relationships.  They don’t mind taking a stand if they believe in something. They measure a product on its merit but can be influenced by strong testimonials.

Topics They Care About

Omnichannel Strategy
Her current role at BJ's Wholesale Club involves overseeing a $1B+ digital business that includes curbside pickup, same-day delivery, and other omnichannel initiatives.
Retail Technology
She recently expressed interest in solutions for last-mile delivery, in-store digital tech, automation, and fraud detection for an upcoming grocery conference.
Digital Customer Experience
She has a track record of improving customer experience, including leading a team at Tripadvisor to rebuild the end-to-end customer journey and launching a new mobile app at PURE Insurance.

Media Appearances

Jessica has no verified media appearances

Work History

1-2023
Senior Director Omnichannel Programs at BJ's Wholesale Club
8-2021 - 1-2023
General Manager Nippies (B-six) at Thrasio
3-2021 - 8-2021
AVP, Digital Member Experience at PURE Group of Insurance Companies
6-2020 - 3-2021
Director of Digital Member Experience at PURE Group of Insurance Companies
3-2020 - 5-2020
Director of Product Management at Tripadvisor

Education

Master of Business Administration (MBA) from Duke University - The Fuqua School of Business
BSBA from Questrom School of Business, Boston University

More Information

Social Presence :

Prographics :

Exp : 10 Location : Boston, Massachusetts, United States Job Level : Senior Designation : Senior Director Omnichannel Programs at BJ's Wholesale Club
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Insights For Selling To Jessica

During A Call Or A Meeting

DO's

  • Focus on the big picture and the strategic value of your product
  • Clearly address the competitive aspects
  • Get them to a point where they are ready to bat for your product internally

DONT's

  • Don’t keep repeating the same information, it could make them impatient
  • Don’t be very informal even if they are being so themselves
  • Avoid focusing only on the product or its ROI, keep building trust subtly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jessica is

  • Product value plays a big role, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Jessica

  • If they do not firmly believe in you, they will refuse without hesitation.

Insights For Deal Planning

    How fast (or slow) will Jessica move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Jessica take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Jessica

Personality Compatibility


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