Jessica Gelderman is an insight-driven Research Director with over a decade of experience in market and advertising research. She specializes in the beauty, CPG, OTC, and pharma sectors, turning complex data into actionable brand strategies. She holds a Bachelor of Science from Western Connecticut State University.
Jessica Gelderman
Research Director at Evaluative Criteria Inc
New York City Metropolitan Area, United States
Overview
Topics They Care About
Actionable Insights
Her profile emphasizes her ability to deliver actionable insights that shape brand strategy and creative development for her clients.
CPG & Beauty Research
She has over 10 years of experience leading market and advertising research across the beauty and CPG categories.
Brand Strategy
A core part of her role involves using research and data to help shape and guide brand strategy for major companies.
Media Appearances
Jessica has no verified media appearances
Work History
9-2021 - 1-2026
Research Director at Evaluative Criteria Inc
5-2018 - 8-2021
Research Manager at MetrixLab
3-2016 - 4-2018
Account Manager at Ipsos
4-2015 - 2-2016
Consumer & Shopper Insights Analyst at Boehringer Ingelheim
1-2014 - 4-2015
Administrative Assistant at Boehringer Ingelheim
8-2012 - 12-2013
Assistant Boutique Proprietor at Benefit Cosmetics
8-2010 - 12-2010
Marketing and Public Relations Intern at Western Connecticut Health Network
Education
Bachelor of Science (B.S.) from Western Connecticut State University
More Information
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Exp : 13
Location : New York City Metropolitan Area, United States
Job Level : N/A
Designation : Research Director at Evaluative Criteria Inc
