Jessica is a growth-focused product marketing leader in healthcare and fintech with a track record of driving digital adoption and revenue at HealthEquity, Unum, and Anthem. Described by peers as a "digital visionary" and "strong leader, " she holds a BA from Berry College.
She led the digital strategy for Accentures award-winning "Symphonologie" project, which transformed data into a live symphony performed at The Louvre.
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Experience
25 Years
Current Role
AVP of Product Marketing
Job Level
Leadership
Location
Atlanta Metropolitan Area, United States
Personality Overview
How Jessica shows up
Persuasive
Assertive
Friendly But Fast
They do not mind taking risks and can make hard decisions, if necessary. They respond better to a combination of speed and relationship. They like to keep things under control.
Priorities
Topics Jessica cares about
Digital Adoption
Her work focuses on increasing digital engagement. She was recently quoted in a WalkMe report about maximizing ROI on digital transformation through user adoption.
Growth Marketing
She emphasizes that true growth comes from user adoption and retention, not just initial conversion, having driven double-digit growth in digital engagement.
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Career
Work history
4-2025
AVP of Product Marketing
HealthEquity
8-2024
Founder & Principal Consultant
HealthEngage Digital
9-2021 - 8-2024
Associate Vice President, Digital Experience - Product Marketing & Digital Adoption
Unum
8-2021
Founder & Principal Consultant
HealthEngage Digital
1-2021 - 8-2021
Sr. Director, Consumer & Specialty Division, Member Engagement - Virtual Care
Anthem, Inc.
In the press
Media appearances
Jessica Miller – AVP of Product Marketing at HealthEquity. Featured in The Org
Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.
Other HealthEquity Employees
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