Jigar Rathod in

Jigar Rathod

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Digital Media Manager at adidas
📍 Gurgaon, Haryana, India

Jigar is a Digital Media Manager at adidas with over 13 years of experience in data-driven digital strategy for global brands like Philips and Pernod Ricard. Colleagues describe him as a diligent, sharp, and persistent hustler who excels at uniting teams to deliver high-impact campaigns that exceed ROI targets.

Outside of his core marketing role, Jigar is interested in emerging technologies, evidenced by his thoughts on AI language models like Bard and ChatGPT. His professional focus on sports marketing with adidas, particularly cricket, also points to a personal passion for the sport.

He was awarded a Silver Medal at IILM for best overall academic performance and co-curricular activities.

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Experience
13 Years
Current Role
Digital Media Manager
Job Level
Middle
Location
Gurgaon, Haryana, India
Personality Overview

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Communication Style
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Priorities

Topics Jigar cares about

Data-Driven Campaigns
His profile consistently emphasizes a focus on analytics, maximizing ROI, and using data to drive growth and exceed targets for major brands.
Sports Marketing
Currently leads digital media for adidas India, with recent posts celebrating major cricket partnerships with the BCCI and ESPN, indicating a core professional and personal focus.
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Career

Work history

11-2022
Digital Media Manager
adidas
8-2021 - 11-2022
Campaign Performance Manager
Philips
5-2018 - 8-2021
Assistant Manager - Digital Marketing
Pernod Ricard
10-2016 - 5-2018
Digital Program Manager
Ogilvy & Mather
9-2015 - 9-2016
Digital Marketing Manager
parentune.com
In the press

Media appearances

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Education
2009 - 2011
PGDM
IILM Institute for higher education
2005 - 2009
B.E.
VVP Engineering College
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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