Jit Sengupta

Judge
DISC Type : Dc

Vice President - Marketing, ZEE Biskope & ZEE Bangla Cinema at Zee Entertainment Enterprises Limited

Mumbai, Maharashtra, India

Overview

Jit has no verified overview

Personality Overview

Demanding

Fast But Wary

Features Driven

They respond better to strong and respectful interactions.  They are not always relationship oriented. They prefer to be the ones controlling the conversation or defining the terms.

Topics They Care About

Jit has no verified topics they care about

Media Appearances

Jit has no verified media appearances

Work History

4-2022
Vice President - Marketing, ZEE Biskope & ZEE Bangla Cinema at Zee Entertainment Enterprises Limited
4-2021 - 3-2022
Director - Marketing, ZEE Biskope at Zee Entertainment Enterprises Limited
6-2019 - 3-2021
Lead - Brand Management at Zee Entertainment Enterprises Limited
8-2016 - 6-2019
Brand Manager at ABP Group
4-2013 - 8-2016
Deputy Manager - Brand - East Zone at The Times of India

Education

2010 - 2011
MSc in Marketing and Strategy from University of Warwick - Warwick Business School
2009 - 2010
Post Graduate Diploma in Integrated Marketing Communication from St. Xavier's College (Autonomous), Kolkata

More Information

Social Presence :

Prographics :

Exp : N/A Location : Mumbai, Maharashtra, India Job Level : N/A Designation : Vice President - Marketing, ZEE Biskope & ZEE Bangla Cinema at Zee Entertainment Enterprises Limited
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Insights For Selling To Jit

During A Call Or A Meeting

DO's

  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.
  • Make sure that you circle back fast on any action items, it wins their trust

DONT's

  • Do not hesitate from asking counter questions, just avoid challenging their authority
  • Do not back off when challenged, respond with a confident, objective answer instead
  • Don’t be in a rush to invite them for a social meet and greet

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jit is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Jit

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Jit move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Jit take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Jit

Personality Compatibility


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