Jitendra Ranchi

Go-getter
DISC Type : d

Co-Founder at DrinkoHolic - Beyond Beverages

Mumbai, Maharashtra, India

Overview

Jitendra is an entrepreneur with deep roots in the dairy and food processing industry. As the Co-Founder of DrinkoHolic, he leverages his background as a Dairy Technologist and experience in sales and marketing. His career spans from production management at Banas Dairy and Amul to founding his own FMCG distribution channel, SHAKTI MARKETING.

He holds a Bachelors of Technology from Anand Agricultural University and has a professional interest in organizations like the National Dairy Development Board. His recent focus has been on expanding his beverage startup, DrinkoHolic, through new franchise outlets in major Indian cities, including Lucknow and Vadodara.

Unique fact: Early in his career, he was in charge of a massive ice cream plant with a production capacity of 100, 000 liters per day.

Personality Overview

Fast-Paced

Direct & Candid

Vision Oriented

They focus on objectivity in a pitch and pay little attention to bells and whistles.  They care equally about the product and its potential impact. They respond well to confident salespeople.

Topics They Care About

Beverage Startups
As the Co-Founder of DrinkoHolic, he is focused on creating a unique beverage experience with products like juices and boba tea, expanding into new markets.
Franchise Expansion
He is actively growing his business by launching new franchise outlets, recently celebrating openings in cities like Lucknow and Vadodara.
FMCG Distribution
Founded SHAKTI MARKETING, a distribution channel in Mumbai, to handle product placement and business development for leading FMCG brands.

Media Appearances

Jitendra has no verified media appearances

Work History

8-2020
Co-Founder at DrinkoHolic - Beyond Beverages
7-2017 - 6-2020
Founder at SHAKTI MARKETING
1-2014 - 6-2017
Sr.executive - Production & Planning at Schmitten Chocolates
5-2011 - 12-2013
Sr.Officer - Production at Banas Dairy
5-2009 - 4-2010
Trainee at Amul (GCMMF)

Education

5-2007 - 5-2013
Bachelor's of Technology from Anand Agricultural University, Anand

More Information

Social Presence :

Prographics :

Exp : 15 Location : Mumbai, Maharashtra, India Job Level : Leadership Designation : Co-Founder at DrinkoHolic - Beyond Beverages
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Insights For Selling To Jitendra

During A Call Or A Meeting

DO's

  • Tell them that you are there to help them create visible impact within their organization
  • Refer to testimonials from others in similar positions
  • Be crisp while making the pitch

DONT's

  • Refrain from asking too many questions
  • Avoid long winding pitches, stay objective
  • Do not give up if they are not convinced, try again with a different approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jitendra is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Jitendra

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Jitendra move?

  • Their decision making speed is somewhere in the middle.
  • Can Jitendra take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Jitendra

Personality Compatibility


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