Jo Burke

Observer
DISC Type : ci

Head of Media and Channels at Qantas

Greater Sydney Area, Australia

Overview

Jo has no verified overview

Personality Overview

Curious

Assertive

Example Seeker

They often ask many questions and rely heavily on information and documentation.  They are generally strong communicators and are not easy to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Jo has no verified topics they care about

Media Appearances

Jo has no verified media appearances

Work History

5-2021
Head of Media and Channels at Qantas
5-2018 - 5-2021
Senior Manager Marketing Operations at Qantas
12-2015 - 4-2018
Marketing Manager: Communications at Lion
5-2013 - 11-2015
Brand Communications Manager at Lion
5-2013
Media Manager (secondment) at Qantas

Education

1996 - 1999
Bachelor's degree from University of Technology Sydney

More Information

Social Presence :

Prographics :

Exp : 12 Location : Greater Sydney Area, Australia Job Level : Mid-senior Designation : Head of Media and Channels at Qantas
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Insights For Selling To Jo

During A Call Or A Meeting

DO's

  • Persuade objectively how your product will help them achieve their goals
  • Share testimonials from known people and give multiple examples of product value
  • Invite them for a social do but don’t rely solely on the relationship

DONT's

  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t brush off any concerns, take all questions seriously

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jo is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Jo

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Jo move?

  • They like to analyze well and then make their decisions.
  • Can Jo take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Jo

Personality Compatibility


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