Joann Walter

Energizer
DISC Type : I

Global Marketing Director, Microbiology Portfolio Product Management at BD

Middletown, Delaware, United States

Overview

Joann is a product and portfolio management leader in the medical device industry, currently serving as Global Marketing Director at BD. With a background as a certified Medical Technologist, she has a history of managing extensive portfolios, including one exceeding €1. 1 billion annually at Siemens Healthineers.

Her professional passion lies in cultivating strong, diverse, and high-performing teams to drive business growth and manage the entire product lifecycle from development to launch.

Unique fact: She has successfully led a cross-functional franchise governance board, delivering significant year-over-year business growth.

Personality Overview

Enthusiastic

Big Picture Person

Believer

They are friendly, approachable and love to make new connections.  Unlike C or D types, they are vocal with their opinions but not so much with their questions. They are always positive and upbeat, so take their promises with a pinch of salt.

Topics They Care About

Portfolio Management
Her core competency involves managing large, complex product portfolios, with experience overseeing portfolios valued at over €1. 1 billion in annual revenue.
Medical Devices
Her entire career is rooted in the medical device and In Vitro Diagnostics (IVD) industry, from technical support to global marketing leadership.
Team Leadership
Her stated passion is "cultivating strong, diverse, high-performing teams" and she has a demonstrated history of leading multi-functional groups.

Media Appearances

Joann has no verified media appearances

Work History

11-2024
Global Marketing Director, Microbiology Portfolio Product Management at BD
11-2015 - 7-2023
Head of Global Marketing/Product Management at Siemens Healthineers
11-2013 - 11-2015
Director, Portfolio and Product Management at Siemens Healthineers
8-2006 - 11-2013
Sr Product Manager, Product Manager at Siemens Healthineers
5-2000 - 8-2006
Senior Support Specialist, Global Product Support at Dade Behring Inc

Education

Graduate Certificate from Goldey-Beacom College
Master of Science - MS from West Chester University of Pennsylvania

More Information

Social Presence :

Prographics :

Exp : 32 Location : Middletown, Delaware, United States Job Level : Mid-senior Designation : Global Marketing Director, Microbiology Portfolio Product Management at BD
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Insights For Selling To Joann

During A Call Or A Meeting

DO's

  • Share some stories about how you you have helped people in similar positions succeed
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.
  • Speak enthusiastically with energy, maintain a clear and confident tone

DONT's

  • Avoid cutting into their flow
  • Avoid overloading them with too much detail
  • Don’t assume a yes just because they have not said no

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Joann is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Joann

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Joann move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Joann take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Joann

Personality Compatibility


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