Joanna Cichalewska-Piwek

Enthusiast
DISC Type : i

Senior Producer at Publicis Production EMEA Hub

Poland

Overview

Joanna Cichalewska-Piwek is a Senior Producer at Publicis Production with 25 years of experience in marketing and advertising. A specialist in photo and video production, she has managed projects for global brands like PepsiCo and Mars. She is a graduate of Kozminski University in Marketing and Management.

Beyond her primary role, Joanna has explored unique creative ventures, including arranging an interactive exhibition titled "Discover the secrets of fragrance. " She also contributed to the publication of "Get Your Head Around The City, " a series of subjective Polish city guides, reflecting an interest in local culture.

Her team received a Golden Arrow award specifically for an exceptional level of customer service, a distinction based directly on client satisfaction research.

Personality Overview

Optimistic

Consensus Focused

Story Driven

Unlike D or C types, they are convinced more by stories and testimonials.  They agree with others often, so exercise caution when relying on their word. They prefer to build relationships rather than staying totally transactional.

Topics They Care About

Advertising Production
A seasoned producer with 25 years of experience overseeing TV commercials and digital content for major international and local clients like PepsiCo, Mars, and mBank.
Social Impact Campaigns
Produced social campaigns for organizations such as the JiM Foundation and the "We, Parents of Transgender Children" association, showing a commitment to purpose-driven work.
Client Service Excellence
Her team's work was recognized with a Golden Arrow award for outstanding customer service, indicating a strong focus on client relationships and satisfaction.

Media Appearances

Joanna has no verified media appearances

Work History

7-2025
Senior Producer at Publicis Production EMEA Hub
10-2023 - 10-2025
Producer at Publicis Production EMEA Hub
8-2017 - 9-2023
TVC and Digital Producer at BBDO Warszawa
5-2015 - 7-2017
Manager at inMallMedia
4-2015
Manager at THINK ACTIVE

Education

1994 - 1998
Marketing i zarządzanie from Kozminski University

More Information

Social Presence :

Prographics :

Exp : 10 Location : Poland Job Level : Middle Designation : Senior Producer at Publicis Production EMEA Hub
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Insights For Selling To Joanna

During A Call Or A Meeting

DO's

  • Refer to interesting customer testimonials and stress on great customer experience
  • Give them the opportunity to lead the conversation where possible
  • Compliment them about their personality if you get a chance

DONT's

  • Don’t be too formal with them, they trust informality more
  • Don’t be excessively objective, be like a storyteller with them
  • Don't be critical or challenge them openly, they can react defensively

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Joanna is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Joanna

  • They probably won't say no directly.


Insights For Deal Planning

    How fast (or slow) will Joanna move?

  • They are not the ones to make fast decisions, even while they stay committed.
  • Can Joanna take some risk or not?

  • They can take some low-probability risks if needed.

You And Joanna

Personality Compatibility


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