Marlena Mrozowska

Commander
DISC Type : D

Managing Partner at Assembly Global

Poland

Overview

Marlena Mrozowska is the VP of Digital Commerce at Assembly Global, specializing in crafting transformative e-commerce journeys for iconic brands like Coty, Mars, and Carlsberg. A graduate of the SGH Warsaw School of Economics, she is described by colleagues as having a sharp strategic mindset, exceptional leadership, and a talent for client service.

Based on her professional activities, she appears passionate about the intersection of creativity and commerce, expressing excitement for major industry events like the Cannes Lions International Festival of Creativity. She is also an advocate for building a sustainable business, celebrating her companys B Corp certification.

Unique fact: Marlena is a proponent of leveraging AI to unlock shopper insights from millions of product reviews in seconds.

Personality Overview

Candid & Clear

Very Quick

Risk-Taker

They respond better to strong and respectful interactions.  They do not care very much about building rapport or relationships. They put a lot of effort into ensuring personal success.

Topics They Care About

Global E-commerce Strategy
She has extensive experience leading transformative e-commerce journeys for major global brands, including Mars, Royal Canin, Wella, and Coty.
Sustainable Business
Expressed immense pride and excitement when Assembly Europe became B Corp certified, highlighting a commitment to building a truly sustainable agency.
AI-Powered Insights
Announced the launch of 'Insight AI, ' a tool designed to unlock shopper insights from millions of reviews, showing an interest in innovative marketing technology.

Media Appearances

Marlena has no verified media appearances

Work History

1-2026
Managing Partner at Assembly Global
7-2023 - 2-2026
VP at Assembly Global
1-2023 - 6-2023
Associate VP at Assembly Global
9-2021 - 12-2022
Group Account Director at Assembly Global
1-2020 - 8-2021
Account Director at Assembly Global

Education

2013 - 2017
Master's Degree from SGH Warsaw School of Economics
2009 - 2012
Bachelor's Degree from SGH Warsaw School of Economics

More Information

Social Presence :

Prographics :

Exp : 14 Location : Poland Job Level : N/A Designation : Managing Partner at Assembly Global
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Insights For Selling To Marlena

During A Call Or A Meeting

DO's

  • Make sure that you circle back fast on any action items, it wins their trust
  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.
  • Be respectful but crisp

DONT's

  • Don’t take too much time in sending them information if they ask for any
  • Avoid being too verbose
  • Don’t be in a rush to invite them for a social meet and greet

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marlena is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Marlena

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Marlena move?

  • If convinced, they can reach decisions quite fast.
  • Can Marlena take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Marlena

Personality Compatibility


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