Jochen Wirtz
Login to view DISC.Jochen Wirtz is the Vice Dean of MBA Programmes and a Professor of Marketing at the National University of Singapore. He is a leading global authority on services marketing and management, having co-authored best-selling textbooks and published over 200 academic articles. People often describe him as an undisputed expert, intelligent, passionate, and friendly.
Originally from Germany, Jochen spent seven years in London, where he earned his Ph. D. from the London Business School, before moving to Asia. He now travels frequently between Asia, Europe, and the US for his various academic and consulting roles, indicating a dynamic, international lifestyle outside of his direct professional responsibilities.
He is a multi-award-winning researcher and educator, consistently ranked in the top 1% of most-cited scholars globally in his field.
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