Jody Saunders

Inspirer
DISC Type : id

Co-Founder & CEO at Atara Partners

London, England, United Kingdom

Overview

Jody Saunders is the Co-Founder and CEO of Atara Partners, an executive search firm disrupting traditional hiring for tech startups and scaleups. With 15 years of experience, he focuses on providing a faster, more effective solution for founders. He earned his BA (Hons) from the University of Hertfordshire.

Outside of his CEO role, Jody is passionate about mentorship and creating opportunities. He is a Founding Member of The 93% Club, an Ambassador for the Tech Talent Charter, and a Business Mentor for Future Leaders, championing social mobility and diversity in the tech industry.

He considers seeing an Atara Partners laptop sticker in the wild as one of the three most memorable events of his life, alongside his wedding day and the birth of his first child.

Personality Overview

Fast Adopter

Decisive

Charming & Persuasive

They respond well to objective pitches but also attach some value to relationships.  They don’t mind taking a stand if they believe in something. They usually prefer to drive the conversation.

Topics They Care About

Startup Executive Search
As CEO of Atara Partners, he is dedicated to improving the executive search process for tech startups, emphasizing speed and efficiency to match the pace of his clients.
Supporting Founders
He identifies as a "Champion for Founders, " actively creating communities and events like the Founders Circle Meetup to help early-stage entrepreneurs connect and learn from each other.
Social Mobility
As a Founding Member of The 93% Club, he is involved in supporting state-educated individuals in their careers, reflecting a commitment to leveling the playing field.

Media Appearances

Jody has no verified media appearances

Work History

8-2020
Co-Founder & CEO at Atara Partners
9-2022
Ambassador at Tech Talent Charter
11-2023
Founding Member at The 93% Club
1-2024
Business Mentor at Future Leaders
2-2016 - 6-2020
COO at 360Leaders Executive Search

Education

1999 - 2003
BA (Hons) from University of Hertfordshire
1991 - 1998
BA (Hons) from Great Baddow High School

More Information

Social Presence :

Prographics :

Exp : 9 Location : London, England, United Kingdom Job Level : Leadership Designation : Co-Founder & CEO at Atara Partners
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Insights For Selling To Jody

During A Call Or A Meeting

DO's

  • Keep your pitch focused on the impact but insert some anecdotes into it
  • Clearly address the competitive aspects
  • Focus on the big picture and the strategic value of your product

DONT's

  • Don't be unorganized, be prepared for the pitch
  • Don’t keep repeating the same information, it could make them impatient
  • Don’t be very informal even if they are being so themselves

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jody is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Jody

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Jody move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Jody take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Jody

Personality Compatibility


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