Joe D'Ercole

Inspirer
DISC Type : di

CEO - Chief Battery Charger at Benzina Zero Pty Ltd

Virginia, Queensland, Australia

Overview

Joe DErcole is the CEO and co-founder of Benzina Zero, leveraging a background in mechanical engineering and property development. He has been a key figure in Australias scooter market since 2000, previously building the nations largest scooter retail chain. People who have worked with him describe him as creative, visionary, reliable, and trustworthy.

His passion for two-wheeled transport was ignited at age 10 during a Vespa ride with his uncle in Italy. This, combined with a desire to build a cleaner future for his children, motivated him to launch an electric vehicle company. He maintains a strong connection to his Italian heritage, using Italy as a key European distribution hub.

He pioneered a new business model in 2000, becoming the first retailer in Australia to sell Honda scooters outside its official dealer network.

Personality Overview

Decisive

Generous

Confident & Optimistic

They usually prefer to drive the conversation.  They respond well to objective pitches but also attach some value to relationships. They measure a product on its merit but can be influenced by strong testimonials.

Topics They Care About

Sustainable Legacy
Co-founded Benzina Zero out of a desire to make a tangible difference for his children's future by providing clean, sustainable transportation options.
Market Disruption
As Managing Director of Scooterlife Australia, he fundamentally changed the market by becoming the first to sell major brand scooters outside the official dealer network.
Commercial Property
Has over 30 years of experience specializing in retail and commercial property development, including acquisitions, renovations, and management through Hercules Property Developments.

Media Appearances

Joe has no verified media appearances

Work History

12-2019
CEO - Chief Battery Charger at Benzina Zero Pty Ltd
Managing Director at Hercules Property Developments
Director at Benzina Motori Pty Ltd
1-2017 - 1-2018
Sales And Leasing Consultant at Remax Brisbane

Education

1976 - 1981
Mechanical Engineering from St James Fortitude Valley

More Information

Social Presence :

Prographics :

Exp : 7 Location : Virginia, Queensland, Australia Job Level : Leadership Designation : CEO - Chief Battery Charger at Benzina Zero Pty Ltd
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Insights For Selling To Joe

During A Call Or A Meeting

DO's

  • Focus on the big picture and the strategic value of your product
  • Acknowledge their status and position during the conversation
  • Look like someone who is on top of their game

DONT's

  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t keep repeating the same information, it could make them impatient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Joe is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Joe

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will Joe move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Joe take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Joe

Personality Compatibility


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