John Broe

Questioner
DISC Type : c

Vice President at Cudlob Capital

Miami, Florida, United States

Overview

John has no verified overview

Personality Overview

Value Seeker

Systematic

Cautious & Analytical

It is quite likely of them to ask for pricing or other concessions.  They prefer to fully evaluate every situation. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

John has no verified topics they care about

Media Appearances

John has no verified media appearances

Work History

8-2017
Vice President at Cudlob Capital
9-2016 - 8-2017
Consultant at SMB Group LLC
1-2006 - 7-2016
VP Partnership Development at Crispin Porter + Bogusky
6-1996 - 6-2005
Sr Director Finance at Burger King Corp

Education

1994 - 1996
Education details unavailable from Vanderbilt University - Owen Graduate School of Management
1987 - 1991
BS from University of Florida

More Information

Social Presence :

Prographics :

Exp : 28 Location : Miami, Florida, United States Job Level : Senior Designation : Vice President at Cudlob Capital
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Insights For Selling To John

During A Call Or A Meeting

DO's

  • Back up any claims with data and numbers
  • Emphasise more on facts and measurable benefits
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid rushing them, be polite and patient
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with John is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from John

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will John move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can John take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And John

Personality Compatibility


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