John Bush

Cheerleader
DISC Type : Is

Co-Founder and Partner at EYAANA

Dubai, United Arab Emirates

Overview

John Bush is an experienced entrepreneur and co-owner of the Bush & Noble yacht brokerage, a respected leader in the luxury yacht industry in Europe and the UAE. He advises organizations on growth and customer acquisition, with colleagues describing him as professional, enthusiastic, and highly knowledgeable. He holds an HND from Bournemouth University.

Outside of his primary business, Johns passion extends to advising and investing in innovative technology companies. He is committed to the broader marine industrys development, having co-founded The Marine Leisure Association of the Emirates to promote safe and active boating, and actively participates in its successor organization.

John was an early pioneer in affiliate marketing, developing growth strategies for global platforms like eBay and TripAdvisor in the early 2000s.

Personality Overview

Listener

Affable

Vocal & Expressive

They are more likely to opt for solutions that are proven in the market.  Scenarios where both sides can come out as winners appeal to them greatly. Unlike D or C types, they are calm as well as friendly and can give the impression of being more receptive than they actually are.

Topics They Care About

Luxury Yachting
As Co-Founder of Bush & Noble and Sunseeker Gulf, he is a central figure in the UAE's luxury yacht brokerage and distribution market.
AI in Sales
He is the Co-Founder, investor, and strategic advisor for EYAANA, an AI-driven sales and customer service agent, and advises AI transformation company Royex Technologies.
Entrepreneurial Ventures
A serial entrepreneur, he has founded and led multiple companies in yachting (Bush & Noble), commodities trading (Dahab Partners), and technology (EYAANA).

Media Appearances

John has no verified media appearances

Work History

11-2024
Co-Founder and Partner at EYAANA
10-2012
Partner at Bush & Noble International Yacht Brokerage
10-2022 - 3-2024
Managing Partner at Sunseeker Gulf
4-2012 - 4-2018
Owner and CEO at Dahab Partners DMCC
9-2010 - 6-2017
Board Member and interim COO at BlogyMate

Education

1982 - 1985
HND from Bournemouth University

More Information

Social Presence :

Prographics :

Exp : 14 Location : Dubai, United Arab Emirates Job Level : Leadership Designation : Co-Founder and Partner at EYAANA
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Insights For Selling To John

During A Call Or A Meeting

DO's

  • Show them how they look good by making this decision
  • When asking them questions, sound relatable and informal
  • Be visibly appreciative of their actions during your interactions

DONT's

  • Avoid unnecessary confrontation if it arises incidentally
  • Don’t sound very transactional
  • Don’t ask too many questions that sound too dry and objective

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with John is

  • Relationships can play a major role, followed by low risk and strong market validation.
  • Will you ever get a clear answer from John

  • They are not very direct, and unlikely to say no to your face.

Insights For Deal Planning

    How fast (or slow) will John move?

  • They can take their time to make decisions, even if they are constantly involved and friendly.
  • Can John take some risk or not?

  • It is unlikely that they will take many risks.

You And John

Personality Compatibility


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