John H.

Critic
DISC Type : C

Head of Marketing at LIQID

Germany

Overview

John has no verified overview

Personality Overview

Negotiator

ROI Driven

Objective Thinker

They don’t appreciate bells and whistles unless backed by data.  They prefer to do logical analysis and value evidence over emotions. They enjoy working alone and do not rely on others very often.

Topics They Care About

John has no verified topics they care about

Media Appearances

John has no verified media appearances

Work History

8-2023
Head of Marketing at LIQID
8-2021 - 8-2023
Brand & Product Marketing Lead at Trade Republic
9-2019 - 8-2021
Senior Marketing Consultant at DCMN
3-2019 - 9-2019
Head of Marketing at Circ
2-2018 - 3-2019
Self Employed at Street Pro GmbH

Education

2013 - 2015
Master of Science (M.Sc.) from Rotterdam School of Management, Erasmus University
2020 - 2020
MBA from MiniMBA

More Information

Social Presence :

Prographics :

Exp : 8 Location : Germany Job Level : Mid-senior Designation : Head of Marketing at LIQID
URL has been copied!

Insights For Selling To John

During A Call Or A Meeting

DO's

  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Be ready for penetrating questions and critical examination of your pitch
  • Leverage facts and figures wherever possible; use percentages, numbers etc.

DONT's

  • Do not use very emotional or colorful language
  • Make extra effort to not seem pushy or confrontational
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with John is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from John

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will John move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can John take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And John

Personality Compatibility


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