John Krug

Evaluator
DISC Type : dsc

Regional Vice President Enterprise New York Metro at Palo Alto Networks

Middletown, New Jersey, United States

Overview

John is a Regional Vice President at Palo Alto Networks, specializing in growing cybersecurity sales districts for enterprise accounts. He is a strong sales professional with a focus on team development and collaborative culture. A graduate of West Virginia University, colleagues describe him as customer-focused, honest, and a tireless hard worker.

John is a passionate hockey fan and has been instrumental in the partnership between Palo Alto Networks and the National Hockey League (NHL). He has worked with the league for over a decade and frequently expresses his excitement and gratitude for the collaboration.

He has been working with the National Hockey League for over 10 years, long before it became an official partnership.

Personality Overview

Hard To Convince

Fast But Analytical

Thorough Evaluator

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They focus on the results, but can still be quite procedural and analytical about how to get there They are not very likely to become strong advocates of your product or service

Topics They Care About

Cybersecurity Sales
As a long-tenured RVP at Palo Alto Networks, he has deep expertise in selling security solutions to large enterprise accounts in the NY Metro area.
Sales Team Leadership
His stated primary goal is developing talented individuals and building a collaborative culture, highlighting his focus on mentorship and team success.
NHL Partnership
He is extremely passionate about the partnership between Palo Alto Networks and the NHL, having personally worked with the league for over a decade.

Media Appearances

John has no verified media appearances

Work History

8-2022
Regional Vice President Enterprise New York Metro at Palo Alto Networks
3-2021 - 8-2022
Director of Sales - Enterprise at Palo Alto Networks
11-2017 - 3-2021
District Sales Manager at Palo Alto Networks
11-2006 - 1-2013
Enterprise Account Manager NJ/NYC at Websense
8-2004 - 11-2006
Mid-East Territory Manager at Brady/TISCOR

Education

1999 - 2003
BA from West Virginia University
1995 - 1999
Education details unavailable from Allentown High School

More Information

Social Presence :

Prographics :

Exp : 16 Location : Middletown, New Jersey, United States Job Level : Senior Designation : Regional Vice President Enterprise New York Metro at Palo Alto Networks
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Insights For Selling To John

During A Call Or A Meeting

DO's

  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.
  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Help them see both - the ‘big picture’ impact and the ROI of the investment

DONT's

  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Don’t focus on relationship, focus purely on the merit of your product
  • Avoid self-deprecating references or general informality, it could decrease their trust in you

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with John is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from John

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will John move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can John take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And John

Personality Compatibility


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