John L. Masserini in

John L. Masserini

Login to view DISC.
Senior Digital Strategist at Dig & Dig
📍 New York, New York, United States

John is a strategic digital marketing leader with over 6 years of experience driving growth for B2B startups in the SaaS and cybersecurity sectors. His expertise lies in developing integrated SEO and content strategies for technical buyers. Colleagues describe him as exceptionally sharp and hard-working.

Based on his interests in major news outlets, John appears to follow global news and media. He values industry collaboration and knowledge-sharing, actively participating in professional conferences to stay current on emerging trends and connect with peers.

He believes that while SEO itself isnt dying, dedicated SEO job titles might be, as the role increasingly demands a broader, more integrated skill set.

Read the full overview →
Experience
13 Years
Current Role
Senior Digital Strategist
Job Level
Junior
Location
New York, New York, United States
Personality Overview

How John shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

Login to view personality overview.
Priorities

Topics John cares about

Future of SEO
He actively discusses how generative AI is creating a "new era of AI search" and believes the traditional SEO role must evolve beyond just keywords and technical fixes.
B2B Content Strategy
He specializes in creating SEO-driven content strategies, including blogs and educational materials, that are tailored to the technical buyer's journey in the SaaS industry.
+5 more topics Login to view topics
Career

Work history

1-2026
Senior Digital Strategist
Dig & Dig
10-2023 - 4-2025
Senior Digital Strategist
Look Left Marketing
2-2022 - 10-2023
Media and Digital Strategist
Look Left Marketing
2-2020 - 2-2022
Media and Social Specialist
Look Left Marketing
11-2018 - 2-2020
Marketing Coordinator
Look Left Marketing
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2012 - 5-2016
Bachelor's degree
Belmont University
2012 - 5-2016
Bachelor of Business Administration (B.B.A.)
Belmont University - Mike Curb College of Entertainment and Music Business
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

Login to view DISC.

More profiles

Discover additional public profiles from our index.

Doug Bering
Doug Bering
Owner
Little Diablo Salsa
 João Paulo Gomes de Ávila
João Paulo Gomes de Ávila
Gerente regional
realme
 Diego Mafra
Diego Mafra
Supervisor Comercial de Vendas PB
realme
 Alan Grad
Alan Grad
Managing Partner
American Business an Integrity Company
Unlock the full playbookSee exactly how to sell to John. Free, 10 seconds.