John LaGue

Critic
DISC Type : C

Chief Operating Officer at Trainwell

Pittsburgh, Pennsylvania, United States

Overview

John is the COO at trainwell, a Y Combinator alum, and a co-founder of Community Phone, which he helped bootstrap to $300k ARR. He holds a Bachelor of Science from the University of San Francisco and has a background in data science, having previously worked as a Data Analyst at PNC.

Outside of work, John is an adventurer with certifications in both skydiving and scuba diving. He is passionate about strength training and health, and has explored entrepreneurial side projects, including a posture improvement device store where he experimented with unique marketing concepts.

John once won a data science hackathon by successfully predicting NFL scores.

Personality Overview

Critic

Information Seeker

Precise

Unless the value is proven by data, they are unlikely to value fancy features.  They choose to analyze logically and value facts to emotions. It is very likely that they will negotiate pricing or other important terms.

Topics They Care About

Health & Fitness Tech
As COO of trainwell, he is focused on helping people build healthier lives through strength training, having supported 50, 000 clients through 4 million workouts.
Startup Operations
As a co-founder and COO of two YC-backed companies, he has hands-on experience scaling businesses, covering sales, marketing, customer success, and business development.
Data-Driven Marketing
Combines his data science background and interest in SEO with a history of experimenting with what he calls "silly marketing ideas" in his past ventures.

Media Appearances

Trainwell Launches Teams: Make Every Workout a Group Win. Featured in Yahoo Finance

See Now

Trainwell Announces Exciting Summer Sale: Three Months of Unlimited Access. Featured in Newswire

See Now

Work History

2-2021
Chief Operating Officer at Trainwell
2-2020 - 2-2021
Vice President Of Business Development at Trainwell
2-2020 - 9-2020
Data Analyst at PNC
9-2019 - 11-2019
Data Science Fellow at SharpestMinds
7-2019 - 8-2020
Founder at PocketPosture

Education

2019 - 2019
Education details unavailable from Y Combinator
2014 - 2017
Bachelor of Science - BS from University of San Francisco

More Information

Social Presence :

Prographics :

Exp : 8 Location : Pittsburgh, Pennsylvania, United States Job Level : Leadership Designation : Chief Operating Officer at Trainwell
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Insights For Selling To John

During A Call Or A Meeting

DO's

  • Don’t forget to mention how you compare to competition on both features and pricing
  • Be formal and objective, they will appreciate it more
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.

DONT's

  • Don’t try too hard to build a relationship with them
  • Don't give superficial answers, they are easily rattled by them
  • Do not use very emotional or colorful language

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with John is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from John

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will John move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can John take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And John

Personality Compatibility


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