John Pimpo

Observer
DISC Type : ci

Vice President of Sales, Sweet & Specialties at Solina USA

Greater Cleveland, United States

Overview

John is an accomplished sales and marketing executive at Solina USA with over 20 years of experience in the consumer packaged goods and B2B food industries. A graduate of Johnson & Wales University, he has a deep passion for culinary innovation and developing strategic initiatives in the sweet ingredients sector.

His passion for the food industry extends to a personal interest in analyzing culinary trends, particularly within the confectionery and dessert space. He actively observes evolving consumer preferences, such as the growing popularity of marzipan, reflecting a genuine fascination with the evolution of food products.

He completed the specialized "Ice Cream Short Course" at Penn State University, showcasing his deep expertise in the dessert category.

Personality Overview

Example Seeker

Curious

Value Driven

They often ask many questions and rely heavily on information and documentation.  They are generally good communicators and can be hard to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Ice Cream Ingredients
He has extensive public commentary on the technical aspects of ice cream inclusions, chocolate compounds, and creating unique textures in frozen desserts.
Culinary Innovation
His career highlights a consistent focus on new product development, creating novel eating experiences, and bringing innovative food concepts to market.
Food & Beverage Trends
He actively follows and analyzes market trends, from macro consumer shifts to specific ingredient popularity like marzipan in confectionery.

Media Appearances

John has no verified media appearances

Work History

1-2026
Vice President of Sales, Sweet & Specialties at Solina USA
10-2022 - 1-2026
Vice President of Ingredient Sales and Marketing at Sokol and Company
3-2021 - 10-2022
Marketing Director at Parker Food Group
9-2020 - 3-2021
Senior Manager, Technical Sales & Marketing - Ice Cream / Dairy at Barry Callebaut Group
6-2019 - 3-2021
Market Segment Manager - Ice Cream at Barry Callebaut Group

Education

1992 - 1996
BS from Johnson & Wales University
Ice Cream Short Course from Penn State University

More Information

Social Presence :

Prographics :

Exp : 24 Location : Greater Cleveland, United States Job Level : Senior Designation : Vice President of Sales, Sweet & Specialties at Solina USA
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Insights For Selling To John

During A Call Or A Meeting

DO's

  • Help them realize that there is no personal risk in making this decision
  • Help them understand the risk aspect fully while inspiring confidence
  • Ask them questions to understand their needs better while staying affable

DONT's

  • Don’t brush off any concerns, take all questions seriously
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Avoid making offhand commitments

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with John is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from John

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will John move?

  • They like to be detailed and take their time to arrive at decisions.
  • Can John take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And John

Personality Compatibility


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