John Sherman

Inspirer
DISC Type : id

President at The AI Risk Network

Baltimore, Maryland, United States

Overview

John has no verified overview

Personality Overview

Fast Adopter

Generous

Decisive

They measure a product on its merit but can be influenced by strong testimonials.  They usually prefer to drive the conversation. They respond well to objective pitches but also attach some value to relationships.

Topics They Care About

John has no verified topics they care about

Media Appearances

John has no verified media appearances

Work History

7-2025
President at The AI Risk Network
6-2025
Founder and Executive Director at GuardRailNow
7-2008
CEO at Storyfarm New Media
8-2002 - 4-2010
Reporter at WBAL-TV
10-1999 - 12-2001
Reporter at WTVD-TV

Education

8-1993 - 12-1997
BA from University of Wisconsin-Madison
9-1989 - 5-1993
Education details unavailable from Georgetown Day School

More Information

Social Presence :

Prographics :

Exp : 27 Location : Baltimore, Maryland, United States Job Level : Leadership Designation : President at The AI Risk Network
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Insights For Selling To John

During A Call Or A Meeting

DO's

  • Get them to a point where they are ready to bat for your product internally
  • Acknowledge their status and position during the conversation
  • Focus on the big picture and the strategic value of your product

DONT's

  • Don’t keep repeating the same information, it could make them impatient
  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Avoid focusing only on the product or its ROI, keep building trust subtly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with John is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from John

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will John move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can John take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And John

Personality Compatibility


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