Corina Roy

Initiator
DISC Type : Di

Head of Field Digital Enablement at Equitable

Springfield, Massachusetts Metropolitan Area, United States

Overview

Corina has no verified overview

Personality Overview

Conviction Driven

Impact-Oriented

Confident

They respond well to objective pitches but also attach some value to relationships.  They usually prefer to drive the conversation. They don’t mind taking a stand if they believe in something.

Topics They Care About

Corina has no verified topics they care about

Media Appearances

Corina has no verified media appearances

Work History

8-2022
Head of Field Digital Enablement at Equitable
2-2021 - 3-2022
Head of MarTech at MassMutual
6-2013 - 2-2021
Assistant Vice President, Field Digital Experience at MassMutual
1-2006 - 6-2013
Director, Online Experience at MassMutual
1-1999 - 1-2006
Internet Marketing Administrator at Dow Jones & Co., Inc.

Education

1988 - 1990
Bachelor of Arts - BA from Westfield State University
1985 - 1988
Associate of Arts - AA from Holyoke Community College

More Information

Social Presence :

Prographics :

Exp : 38 Location : Springfield, Massachusetts Metropolitan Area, United States Job Level : Mid-senior Designation : Head of Field Digital Enablement at Equitable
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Insights For Selling To Corina

During A Call Or A Meeting

DO's

  • Clearly address the competitive aspects
  • Focus on the big picture and the strategic value of your product
  • Refer to testimonials from well known people to highlight the value of your product

DONT's

  • Don’t keep repeating the same information, it could make them impatient
  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t be very informal even if they are being so themselves

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Corina is

  • Product value plays a big role, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Corina

  • If they do not firmly believe in you, they will refuse without hesitation.

Insights For Deal Planning

    How fast (or slow) will Corina move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Corina take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Corina

Personality Compatibility


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