John W. Rochefort in

John W. Rochefort

Commander · DISC type D
Co-CEO at AppWrap
📍 San Clemente, California, United States

John W. Rochefort is the Co-CEO of AppWrap, a leading NetSuite Partner for technology businesses. His career spans investment banking and private equity, reflecting a deep passion for advising and investing in family and founder-owned middle-market companies. He is a graduate of Pitzer College and a Robert Day Scholar at Claremont McKenna College.

Born and raised in Orange County, California, Johns formative years were spent surfing and working in surfboard factories. This passion evolved into an entrepreneurial venture where he launched his own surfboard brand, establishing distribution channels across Asia, Europe, and the United States, showcasing his early business acumen.

He founded his own company, John Wesley Surfboards, in 2010 before moving into the finance and technology industries.

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Experience
15 Years
Current Role
Co-CEO
Location
San Clemente, California, United States
Personality Overview

How John shows up

Very Quick
Candid & Clear
Impact-Driven

They are not always relationship oriented. They respond well to strong and respectful communication. More than the product, they care about the impact of the product.

Priorities

Topics John cares about

Founder-Owned Businesses
His entire career has been focused on advising and investing in companies owned by founders and families, a core passion he has cemented over the years.
NetSuite Ecosystem
As Co-CEO of AppWrap, a premier NetSuite partner, he is deeply involved in providing NetSuite services to high-growth technology companies.
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Career

Work history

11-2023
Co-CEO
AppWrap
11-2022 - 11-2023
President
AppWrap
10-2020
Managing Partner
Athenaeum Partners
3-2019 - 10-2020
Senior Associate
Spanos Barber Jesse & Co.
7-2018 - 8-2019
Board Member
ALS | Resolvion
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
Robert Day Scholar
Claremont McKenna College
Bachelor of Arts (BA)
Pitzer College
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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