John Wittmershaus

Pioneer
DISC Type : IDS

Senior Director of Retail Store Operations at Vuori

San Diego, California, United States

Overview

John Wittmershaus is the Senior Director of Retail Operations at Vuori, bringing over 20 years of leadership experience from iconic brands like Nike and Under Armour. A graduate of the University of Wisconsin-La Crosse, he has a proven record of driving growth through effective operational strategies.

Colleagues consistently praise him as a "people-first" leader and the "ultimate team leader," noting his talent for developing people and transforming store culture for the better.

Personality Overview

Friendly But Fast

Driven But Considerate

Decisive But Friendly

If they are convinced, they can become very strong champions for your product  They have the unique ability to win both love and respect from their team (or outsiders) They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed

Topics They Care About

Retail Leadership
His career spans over two decades leading retail operations and teams for major apparel brands, including Vuori, Nike, and Under Armour.
Team Development
Frequently praised for his "people-first" approach, with a focus on developing talent and fostering a positive and effective team culture.
Store Performance
Expertise in implementing strategies for merchandising, inventory control, and workforce management to drive profitability and growth.

Media Appearances

Vuori Names Head of Retail as It Sets Store Rollout. Featured in Women's Wear Daily (WWD)

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Vuori set a goal to open 100 stores by 2026. Here’s a look at the DTC brand’s progress.. Featured in Retail Dive

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John Wittmershaus - Senior Director Of Retail Store Operations at Vuori | The Org. Featured in The Org

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Work History

10-2021
Senior Director of Retail Store Operations at Vuori
10-2021 - 2-2024
Director of Retail Operations at Vuori at Vuori
6-2021 - 10-2021
Sr Manager, Store Operations at Calvin Klein at Calvin Klein
3-2013 - 10-2021
Sr. Retail Operations Manager at Under Armour
3-2012 - 3-2013
Retail Operations Manager at Under Armour

Education

1990 - 1995
Business from University of Wisconsin-La Crosse

More Information

Social Presence :

Prographics :

Exp : 16 Location : San Diego, California, United States Job Level : Senior Designation : Senior Director of Retail Store Operations at Vuori
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Insights For Selling To John

During A Call Or A Meeting

DO's

  • Showcase existing customers and use case-studies to grab their attention
  • Ask them for a lunch or coffee once some rapport has been established
  • Build a trustworthy relationship while keeping the product center-stage

DONT's

  • Don’t hesitate from asking questions or pushing them, but take a formal approach
  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t be too verbose or overly friendly; a little bit, however, is fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with John is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from John

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will John move?

  • They are generally fast movers and can take quick decisions
  • Can John take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And John

Personality Compatibility


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