Johnny Casana

Questioner
DISC Type : c

Director of Strategy, North America at Pattern Energy Group

San Francisco, California, United States

Overview

Johnny Casana is a renewable energy executive directing North American corporate strategy for Pattern Energy Group. An internationally recognized expert in wind, solar, and transmission development, he is a leader in electricity market reforms. He holds degrees in Anthropology from Reed College and Sustainable Development from the University of Sussex.

Publicly available information does not offer details on his personal hobbies. However, his background in anthropology, including his first role at the National Science Foundation focusing on Latin America, suggests a deep interest in the intersection of culture, social systems, and economic development.

He transitioned from being an Anthropologist for the U. S. Federal Government to a key leader in the clean energy industry, helping to develop over 4, 500 MW of renewable projects.

Personality Overview

Not Easily Convinced

Value Seeker

Systematic

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  It is quite likely of them to ask for pricing or other concessions. They prefer to do thorough analysis of any situation.

Topics They Care About

Clean Energy Strategy
As Director of Strategy at Pattern Energy, he is directly responsible for strategy across renewables, storage, transmission, and new technologies in North America.
Electricity Market Reform
He is an internationally recognized expert in electricity market reforms needed to support grid decarbonization and has held leadership roles in national clean energy trade groups.
Large-Scale Renewables
He has played an instrumental role in developing major wind, solar, and transmission projects, including the largest wind project in U. S. history, Western Spirit Wind.

Media Appearances

Johnny has no verified media appearances

Work History

2020
Director of Strategy, North America at Pattern Energy Group
2016 - 2019
Political & Regulatory Affairs Director at Pattern Energy Group
2013 - 2016
Sr. Manager, Government & Regulatory Affairs - Western U.S. and Canada at EDP Renewables
2009 - 2013
Project Development Manager - Utility-scale Wind & Solar at EDP Renewables
2006 - 2009
Anthropologist at National Science Foundation

Education

Anthropology from Reed College
Sustainable Development from University of Sussex

More Information

Social Presence :

Prographics :

Exp : 21 Location : San Francisco, California, United States Job Level : Mid-senior Designation : Director of Strategy, North America at Pattern Energy Group
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Insights For Selling To Johnny

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Back up any claims with data and numbers

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Johnny is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Johnny

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Johnny move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Johnny take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Johnny

Personality Compatibility


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