Jojo Sofekun

Questioner
DISC Type : c

Private Banker at Barclays Private Bank

London Area, United Kingdom

Overview

Jojo Sofekun is a Private Banker at Barclays, leveraging a strong background in debt structuring and European leveraged finance from previous roles at Barclays and Credit Suisse. He holds a Wharton Private Equity Certificate and is described by others as a hard-working and receptive individual.

He demonstrates a keen interest in global financial markets and emerging technologies. He actively follows and shares expert analysis on topics ranging from artificial intelligence to the UK property sector, indicating a passion for staying informed on key market-moving trends.

Unique fact: Jojos career combines high-level private banking with specialized experience in corporate restructuring and workouts from his time at Credit Suisse.

Personality Overview

Not Easily Convinced

Value Seeker

Systematic

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  They prefer to analyze every situation thoroughly.
 It is quite likely of them to ask for pricing or other concessions.

Topics They Care About

Investment Strategy
Regularly shares podcasts and reports on global financial market trends, including analysis of US equity markets and catalysts for shifts in stock performance.
Artificial Intelligence
Shows a distinct interest in the impact of AI, sharing expert discussions on its future, potential market bubbles, and investment opportunities.
Debt Structuring
Possesses deep expertise from past roles in debt structuring and leveraged finance, including financial modeling and credit analysis for deal origination.

Media Appearances

Jojo has no verified media appearances

Work History

10-2025
Private Banker at Barclays Private Bank
3-2024 - 10-2025
Vice President - Origination at Barclays Private Bank
5-2022 - 3-2024
Associate - European Leveraged Finance at Barclays Corporate & Investment Bank
10-2020 - 5-2022
Associate - RMI (Restructuring & Workouts) at Credit Suisse
11-2017 - 10-2020
AVP - Debt Structuring at Barclays

Education

2012 - 2014
Bachelor’s Degree from University of Buckingham

More Information

Social Presence :

Prographics :

Exp : 11 Location : London Area, United Kingdom Job Level : N/A Designation : Private Banker at Barclays Private Bank
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Insights For Selling To Jojo

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Back up any claims with data and numbers
  • Emphasize on objective proof of ROI, help them do a thorough evaluation

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jojo is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Jojo

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Jojo move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Jojo take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Jojo

Personality Compatibility


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