Jonathan A. Braaten

Galvanizer
DISC Type : Id

Brand Marketing and Creative Services Consultant at The Amlani Group

Woodstock, Connecticut, United States

Overview

Jonathan is a brand marketing and creative services consultant at The Amlani Group, described as a creative entrepreneur with commercial sense. He specializes in scaling marketing and creative operations, with past leadership roles as VP at Kering and Michael Kors. He studied at the University of Connecticut.

He defines success as doing work he loves with people he admires, rather than chasing fame and money. An admitted introvert, he finds immense value in networking by focusing on what he loves and helping others. He is actively thinking about the impact of AI and the importance of digital wellbeing.

His biggest career challenge was temporarily leaving New York.

Personality Overview

People-Oriented

Socially Adept

Pragmatic

They will fight for you if they come to believe in you.  They are charming and have the ability to align others behind their decisions. They respond better to a combination of speed and relationship.

Topics They Care About

Creative Operations
A core focus of his career, he has led creative services and operations globally for major brands like Kering and Michael Kors, establishing efficient processes and structures.
Authentic Networking
As an introvert, he values connecting with others and being helpful, believing that networking has had an "immeasurable value" on his professional growth.
Brand Marketing
His consultancy work with clients like Lee Jeans and Herman Miller, and past roles at agencies, demonstrate his expertise in building and scaling brand marketing efforts.

Media Appearances

Jonathan has no verified media appearances

Work History

1-2019
Brand Marketing and Creative Services Consultant at The Amlani Group
8-2017 - 10-2018
Vice President, Creative Content & Operations at Kering
4-2016 - 8-2017
Vice President, Creative Operations at Michael Kors
2-2006 - 7-2015
President, North America at Select World
6-2003 - 1-2006
Director of Retail at Bartle Bogle Hegarty

Education

Visual and Media Design from Northeastern University
Graphic Design from University of Connecticut

More Information

Social Presence :

Prographics :

Exp : 21 Location : Woodstock, Connecticut, United States Job Level : Senior Designation : Brand Marketing and Creative Services Consultant at The Amlani Group
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Insights For Selling To Jonathan A.

During A Call Or A Meeting

DO's

  • Appeal to their sense of self-worth and how they will impact their organization
  • Focus on building a relationship, it can play a key role in their decision making
  • Find ways to push them a little if they don’t start giving a clear yes or no in due course

DONT's

  • Do not look like someone who doesn’t know what they are talking about
  • Do not come across as negative or non-supportive, work with them as a partner
  • Don’t make promises that are hard to keep

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jonathan A. is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Jonathan A.

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Jonathan A. move?

  • They can reach decisions quickly if they develop trust and confidence in the product.
  • Can Jonathan A. take some risk or not?

  • They can take risks if necessary.

You And Jonathan A.

Personality Compatibility


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