Jonathan Maxim

Pioneer
DISC Type : Dis

Chief Executive Officer at Viral App Launch

Los Angeles, California, United States

Overview

Jonathan Maxim is the CEO of Viral App Launch, helping tech startups acquire users and connect with investors using growth strategies developed while working with apps like TikTok. He holds an MS in Business Administration from San Diego State University. Colleagues describe him as creative, detail-oriented, hard-working, and a great public speaker.

Outside of tech, Jonathan is a self-described "yogi nerd" who is passionate about spirituality and mindfulness. He hosts the "Zen Business" podcast, writes for Forbes about high-performance habits, and leads meditation and yoga retreats for overworked entrepreneurs. He also enjoys spending time with his dog, Santo.

He once founded a fitness app that gave users rewards for working out, growing it to 25, 000 users before exiting the company.

Personality Overview

Friendly But Fast

Dynamic But Sincere

Driven But Considerate

If they are convinced, they can become very strong champions for your product  They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed They have the unique ability to win both love and respect from their team (or outsiders)

Topics They Care About

App Growth Strategy
He focuses on helping founders achieve scalable growth, emphasizing user acquisition, monetization, and retention as key pillars for turning ideas into thriving businesses.
Startup Fundraising
A core part of his business is making startups investor-ready, facilitating introductions to over 20 angel and VC investors for his clients.
Entrepreneurial Mindfulness
He hosts a podcast called "Zen Business" and runs retreats, teaching meditation and yoga to help founders stay balanced and avoid burnout.

Media Appearances

Viral App Launch Executive Roundtable (featured on Zen Business podcast). Featured in Spotify

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Viral App Launch, by Jonathan Maxim. Featured in British School of Languages

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Work History

1-2023
Chief Executive Officer at Viral App Launch
9-2021 - 12-2024
Member Of The Board Of Advisors at UC Santa Barbara
10-2019 - 8-2023
Contributor at Forbes
2-2017 - 1-2023
Managing Director at K&J Growth
1-2021 - 8-2022
Contributor at Entrepreneur Media

Education

2011 - 2012
Master of Science in Business Administration from San Diego State University
2007 - 2011
BA from San Diego State University

More Information

Social Presence :

Prographics :

Exp : 8 Location : Los Angeles, California, United States Job Level : Leadership Designation : Chief Executive Officer at Viral App Launch
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Insights For Selling To Jonathan

During A Call Or A Meeting

DO's

  • Keep your pitch focused on the impact but nurture the relationship too
  • Use phrases like ‘your decision will’, ‘you will impact’ etc.
  • Ask them for a lunch or coffee once some rapport has been established

DONT's

  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t be very informal during the early interactions even if they are being so themselves
  • Avoid focusing only on the product or its ROI, keep building trust subtly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jonathan is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Jonathan

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Jonathan move?

  • They are generally fast movers and can take quick decisions
  • Can Jonathan take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Jonathan

Personality Compatibility


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