Jos Burgers

Examiner
DISC Type : sc

Spreker en auteur over onderwerpen als strategie, marketing, sales en klantgerichtheid at Burgers Marketing bv

Netherlands

Overview

Jos Burgers is a highly sought-after speaker and #1 bestselling author specializing in customer focus, marketing, and sales through his company, Burgers Marketing bv. He delivers over 100 presentations annually, drawing on his popular books. Colleagues describe him as conscientious, humorous, and inspirational.

Jos lives by the motto "What you give, you get back, " applying this philosophy to his personal and professional life. He is an avid reader, interested in topics ranging from business succession to neuropsychology and the importance of physical well-being.

He is a prolific author and speaker, delivering over 100 presentations per year based on his #1 bestselling books on business and marketing.

Personality Overview

Status Quo Seeker

Unexpressive

Tough To Convince

They are thorough and always follow a systematic approach.  They are heavily focused on quality and prefer doing things the right way, even if it takes time. They tend to be clear about their needs and limitations and are unlikely to promise too much.

Topics They Care About

Customer Centricity
A core theme in his work as a speaker and bestselling author, he advocates for treating customers with genuine care and attention to build loyalty.
Effective Storytelling
He uses humor and relatable stories, often derived from his books like "Hondenbrokken, " to make complex marketing and sales concepts accessible and memorable for his audience.
Family Business Succession
He recently highlighted the importance of this topic, promoting a book by an author who successfully navigated taking over her father's company.

Media Appearances

Jos has no verified media appearances

Work History

Spreker en auteur over onderwerpen als strategie, marketing, sales en klantgerichtheid at Burgers Marketing bv

Education

Jos has no verified education history

More Information

Social Presence :

Prographics :

Exp : N/A Location : Netherlands Job Level : N/A Designation : Spreker en auteur over onderwerpen als strategie, marketing, sales en klantgerichtheid at Burgers Marketing bv
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Insights For Selling To Jos

During A Call Or A Meeting

DO's

  • Expect them to be slow and cautious, encourage them to ask more questions
  • Ask them which other stakeholders would be important for this purchase decision
  • First of all, focus on building their confidence by sharing examples, case studies etc.

DONT's

  • Don't rely on relationship building even if they act pleasantly
  • Don't be very accepting if that is your natural style, stay firm
  • Don't push them too hard to make fast decisions, give them time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jos is

  • Low-risk, adoption by others are very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Jos

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Jos move?

  • They do not like to rush and therefore can be quite slow in their decision-making.
  • Can Jos take some risk or not?

  • They have little risk-appetite and prefer to take measured decisions.

You And Jos

Personality Compatibility


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