Kim Pot

Sharpshooter
DISC Type : CD

Marketing Lead AI & Business Communicatie at Info Support

The Randstad, Netherlands

Overview

Kim Pot is an AI & Business Communication Marketing Lead at Info Support, recognized as an expert in AI-driven marketing. She authored "Werk hand in hand met AI" and is the Board Chair for NIMAs AI in Marketing Community. People describe her as strategic, creative, and dedicated with a "getting things done" mentality, holding a degree from Vrije Universiteit Amsterdam.

She is passionate about making complex technology understandable and useful for people. A central theme in her work is building bridges between technology and teams to ensure AI adoption is coupled with business goals. She also writes on topics like personal productivity, such as recharging ones "human battery. "

Kim is a prolific writer whose articles on Frankwatching, a major Dutch marketing platform, have been viewed over 1. 2 million times.

Personality Overview

Precise But Practical

Thorough Evaluator

ROI Driven

They are not always relationship oriented.  More than the product, they care about the impact of the product. They prefer to be the ones controlling the conversation or defining the terms.

Topics They Care About

Practical AI Adoption
Her core focus is helping teams integrate AI practically. She has authored a book, develops training, and speaks on making AI work for organizations.
AI in Marketing
She serves as the Board Chair for the NIMA AI in Marketing Community and focuses on using AI as a strategic motor for branding and lead generation.
AI Governance
She is developing training programs around creating AI policies for teams, indicating a strong focus on the responsible and structured use of AI in business.

Media Appearances

Zo begeleid je jouw team naar een doordachte AI-aanpak met Kim Pot. Featured in Spotify

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AI Adoptie in marketing teams, met Kim Pot. Featured in YouTube

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Interview met Kim Pot over ChatGPT. Featured in Vimeo

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Work History

2-2022
Marketing Lead AI & Business Communicatie at Info Support
9-2018
Business Owner at KIM
1-2019 - 2-2022
Marketing Manager at Fleet Complete
1-2018 - 6-2019
Marketing Specialist at Inspire Innovation BV
3-2017 - 12-2017
Content Marketeer at Annexum

Education

2009 - 2012
Bachelor's degree from Vrije Universiteit Amsterdam (VU Amsterdam)
2006 - 2009
T-VWO from OSG De Meergronden

More Information

Social Presence :

Prographics :

Exp : N/A Location : The Randstad, Netherlands Job Level : N/A Designation : Marketing Lead AI & Business Communicatie at Info Support
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Insights For Selling To Kim

During A Call Or A Meeting

DO's

  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.
  • Be respectful but crisp
  • When negotiating terms, help them build an impression that they are the ones calling the shots

DONT's

  • Don’t be in a rush to invite them for a social meet and greet
  • Avoid being too verbose
  • Don’t take too much time in sending them information if they ask for any

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kim is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Kim

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Kim move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Kim take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Kim

Personality Compatibility


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