Joseph Fleetham

Enthusiast
DISC Type : i

Marketing Platform Engineer at J.Crew

Jefferson, New York, United States

Overview

Joseph is a Marketing Platform Engineer at J. Crew with extensive experience as a Braze Subject Matter Expert at companies like Hinge and BitPay. He holds multiple Braze certifications, including Technical Architect and Developer. Colleagues describe him as highly motivated, creative, resourceful, and insightful.

Joseph earned his Bachelor of Arts from Cornell College and previously attended the American School of Dubai. His background suggests adaptability and exposure to diverse environments, shaping a well-rounded professional perspective.

He is a triple-certified Braze expert, showcasing a deep and rare specialization in the marketing automation platform.

Personality Overview

Consensus Focused

Non-Confrontational

Amiable & Agreeable

They are more about building relationships than just cutting deals.  Unlike D or C types, they are convinced more by stories and testimonials. They are generally friendly, so be careful when relying on their word.

Topics They Care About

Braze Platform
A triple-certified Braze expert (Architect, Developer, Strategist) who has served as the Subject Matter Expert for companies like Hinge and BitPay.
Marketing Automation
Engineers sophisticated, automated campaigns and canvases designed to significantly increase revenue, user adoption, and overall engagement.
Customer Engagement
Focuses on optimizing existing campaigns, workflows, and audiences to enhance the user journey and align with strategic initiatives.

Media Appearances

Joseph has no verified media appearances

Work History

4-2026
Marketing Platform Engineer at J.Crew
3-2025 - 4-2026
Senior Platform Architect at Merkle
1-2024 - 5-2024
Braze SME at BitPay
8-2023 - 3-2025
Platform Manager at Hinge
2-2021 - 9-2022
Support Engagement Lead at Braze

Education

2007 - 2011
B.A. from Cornell College
2003 - 2007
High School Diploma from American School of Dubai

More Information

Social Presence :

Prographics :

Exp : 8 Location : Jefferson, New York, United States Job Level : Middle Designation : Marketing Platform Engineer at J.Crew
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Insights For Selling To Joseph

During A Call Or A Meeting

DO's

  • Refer to interesting customer testimonials and stress on great customer experience
  • Ask them how their day is going or exchange some other pleasantries
  • Speak from experience about success that the product has seen with other customers

DONT's

  • Don’t be too formal with them, they trust informality more
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time
  • Avoid overloading them with too much information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Joseph is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Joseph

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Joseph move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can Joseph take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Joseph

Personality Compatibility


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