Joshua Fryszer

Evaluator
DISC Type : DCs

Owner at Aha! Research

Melbourne, Victoria, Australia

Overview

Josh Fryszer is the founder of Slingshot GTM and Watershed Intel, specializing in data-driven Go-to-Market strategies to find high-intent prospects. He focuses on identifying unique pain points and moments of crisis. Colleagues describe him as ambitious, creative, and well-organized, with a Masters degree from the University of Melbourne.

Personality Overview

Fast But Analytical

Quality Focused

Thorough Evaluator

They are not very likely to become strong advocates of your product or service  They focus on the results, but can still be quite procedural and analytical about how to get there They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical

Topics They Care About

GTM Intelligence
His core business, Slingshot GTM, builds intelligence engines that help B2B companies find prospects experiencing urgent, solvable pain right now.
Urgency-Based Prospecting
He advocates for moving beyond generic sales signals like funding rounds to identify companies in a "moment of crisis" who have an immediate need.
Win-Loss Analysis
Through his firm Watershed Intel, he conducts deep-dive interviews to help sales-led software companies understand the real reasons they win or lose deals.

Media Appearances

Joshua has no verified media appearances

Work History

10-2023
Owner at Aha! Research
9-2023
Mentor at GrowthMentor
3-2023
Founder at tabitha.ai
8-2021 - 1-2023
Head of GTM Strategy & Research at Headway
2-2018 - 8-2021
Research and Strategy Lead at Beyond

Education

2012 - 2013
Master's degree from University of Melbourne
2008 - 2011
Bachelor of Commerce (B.Com.) from Deakin University

More Information

Social Presence :

Prographics :

Exp : 11 Location : Melbourne, Victoria, Australia Job Level : Leadership Designation : Owner at Aha! Research
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Insights For Selling To Joshua

During A Call Or A Meeting

DO's

  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Showcase how you can impact results but also make sure that you share detailed information too
  • Showcase your competitive superiority clearly when possible or address it at the minimum

DONT's

  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Don’t nudge them to do something by using the logic that others have done the same
  • Avoid too much small talk, just a few formal pleasantries should be fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Joshua is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Joshua

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Joshua move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Joshua take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Joshua

Personality Compatibility


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