Joshua Kusske

Questioner
DISC Type : c

Director, Marketing & New Product Development at Fresh Del Monte

Miami, Florida, United States

Overview

Joshua has no verified overview

Personality Overview

Not Easily Convinced

Value Seeker

Cautious & Analytical

They are more likely than others to negotiate on pricing and terms.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They prefer to fully evaluate every situation.

Topics They Care About

Joshua has no verified topics they care about

Media Appearances

Joshua has no verified media appearances

Work History

6-2024
Director, Marketing & New Product Development at Fresh Del Monte
1-2017 - 12-2024
Adjunct Professor - Managing New Product Development & Innovation at Syracuse University
1-2023 - 6-2024
Sr. Global Innovation & Marketing Manager at Dole Sunshine Company
4-2022 - 1-2023
Sr. Innovation Manager, Owned Brands - Grove Co. at Grove Collaborative
3-2019 - 4-2022
Innovation Manager- Smucker Natural Foods at The J.M. Smucker Company

Education

Master of Business Administration (MBA) from Syracuse University
Bachelor's Degree from University of Washington

More Information

Social Presence :

Prographics :

Exp : 9 Location : Miami, Florida, United States Job Level : Mid-senior Designation : Director, Marketing & New Product Development at Fresh Del Monte
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Insights For Selling To Joshua

During A Call Or A Meeting

DO's

  • If you have a lower priced product compared to the competition, call out the same
  • Tell them that you will come back if you don’t have a good answer for a question
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Joshua is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Joshua

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Joshua move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Joshua take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Joshua

Personality Compatibility


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