Juan Carlos Ortega Goicoechea in

Juan Carlos Ortega Goicoechea

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Group CFO at Egoin
📍 Bilbao, Basque Country, Spain

A seasoned executive with over 20 years of experience leading industrial and premium food companies as a CEO, General Manager, and CFO. He is an expert in M&A, strategic growth, and organizational transformation, holding an MBA from IE Business School and a certification from Harvard Business School.

He has a significant international background, having worked for two years in the UAE and lived in France for one year. This experience has given him complete professional competence in English and French, in addition to his native Spanish, and an ability to lead multicultural teams.

Unique fact: He managed the finance and administration for a €600 million construction joint venture in Abu Dhabi.

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Experience
24 Years
Current Role
Group CFO
Job Level
Leadership
Location
Bilbao, Basque Country, Spain
Personality Overview

How Juan shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Juan cares about

SME Growth
He shares content about key performance indicators beyond revenue that are critical for directing a small or medium-sized industrial enterprise and holds a certification in scaling SMEs.
Mergers & Acquisitions
A core part of his expertise, having managed the acquisition of two companies at Viru Group and led inorganic growth through M&A at Conservas Olasagasti.
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Career

Work history

2-2026
Group CFO
Egoin
7-2023 - 10-2025
General manager
Conservas Olasagasti
11-2017 - 7-2023
Finance director | CFO | Chief financial officer
Viru Group
7-2016 - 11-2017
Finance director | CFO | Chief financial officer
Cable Recycling Industries
2014 - 2016
Administration and ERP Manager
SANJOSE CONSTRUCTORA
In the press

Media appearances

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Education
2000 - 2001
MBA
IE Business School
2007 - 2007
Strategic finance for smaller businesses
Harvard Business School
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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