Judi Croudace

Enthusiast
DISC Type : i

Senior Account Manager at HRS Communications

Brighton, England, United Kingdom

Overview

Judi is an experienced Senior Account Manager specializing in nutrition, healthcare, and medical communications. She excels at developing creative, measurable solutions tailored to individual client needs and is motivated by collaborative teamwork. She holds a Bachelor of Science from the University of St Andrews and a Diploma from the CNM College of Naturopathic Medicine.

Personality Overview

Story Driven

Optimistic

Consensus Focused

Unlike D or C types, they are convinced more by stories and testimonials.  They are generally friendly, so be careful when relying on their word. They prefer to build relationships rather than staying totally transactional.

Topics They Care About

Nutrition Communications
Her core role at HRS Communications involves working with nutrition, healthcare, and medical brands to deliver impactful and inspiring communications strategies.
Ketogenic Therapies
She recently attended the Global Symposium on Ketogenic Therapies in Paris, indicating a specific interest in the latest research and connecting with experts in this field.
Client-Centric Solutions
She emphasizes her enjoyment in breaking down client challenges and creating achievable, impactful solutions, stating that "one size doesn’t fit all".

Media Appearances

Judi has no verified media appearances

Work History

2-2025
Senior Account Manager at HRS Communications
10-2023 - 2-2025
Senior Account Manager at Avalere Health
1-2023 - 10-2023
Senior Account Manager at Hive (A Member of Fishawack Health)
9-2021 - 1-2023
Senior Account Manager at InterComm International Ltd, Cambridge
3-2021 - 9-2021
Account Manager at InterComm International Ltd, Cambridge

Education

11-2023 - 5-2025
Diploma of Education from CNM College of Naturopathic Medicine
2015 - 2019
Bachelor of Science - BSc (Hons) from University of St Andrews

More Information

Social Presence :

Prographics :

Exp : 10 Location : Brighton, England, United Kingdom Job Level : Middle Designation : Senior Account Manager at HRS Communications
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Insights For Selling To Judi

During A Call Or A Meeting

DO's

  • Give them the opportunity to lead the conversation where possible
  • Compliment them about their personality if you get a chance
  • Speak from experience about success that the product has seen with other customers

DONT's

  • Don’t be too formal with them, they trust informality more
  • Don't be critical or challenge them openly, they can react defensively
  • Don’t be excessively objective, be like a storyteller with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Judi is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Judi

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Judi move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can Judi take some risk or not?

  • They can take some low-probability risks if needed.

You And Judi

Personality Compatibility


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