Juliana Carrer

Critic
DISC Type : C

Global Marketing Manager - Companion Animal at Norbrook Laboratories ltd

Paris, Île-de-France, France

Overview

Juliana Carrer is the Global Marketing Manager for Companion Animals at Norbrook, leveraging deep expertise in international brand strategy and product lifecycle management. She has a significant background in the animal health industry, having previously driven substantial growth in the parasitology portfolio during her tenure as a Global Brand Manager at Vetoquinol.

She is passionate about developing innovative marketing campaigns that support the health and happiness of animals and their families. Her work focuses on creating user-friendly solutions for veterinarians and pet owners to improve treatment compliance and, ultimately, animal welfare.

Unique fact: Juliana is a trained veterinarian from Brazil who successfully transitioned her career into global marketing and business intelligence within the animal health sector.

Personality Overview

Negotiator

Objective Thinker

Precise

It is very likely that they will negotiate pricing or other important terms.  Unless the value is proven by data, they are unlikely to value fancy features. They like to take decisions independently and do not seek others' support often.

Topics They Care About

Companion Animal Health
Her entire career, including senior roles at Norbrook and Vetoquinol, is dedicated to the health of companion animals, with a focus on marketing veterinary pharmaceuticals.
Veterinary Medicine
As a trained veterinarian, she brings a clinical perspective to her marketing roles, aiming to simplify prescribing complexity for fellow veterinary professionals.
Feline Parasitology
She was instrumental in managing and launching feline parasiticide products at Vetoquinol, demonstrating specialized expertise in this category.

Media Appearances

Juliana has no verified media appearances

Work History

1-2025
Global Marketing Manager - Companion Animal at Norbrook Laboratories ltd
5-2022 - 1-2025
Global Brand Manager - Parasitology at Vetoquinol Global
10-2019 - 5-2022
International Range Manager - Companion Animal at Vetoquinol Global
9-2015 - 10-2019
Senior Product Manager at Vetoquinol UK Ltd
11-2014 - 8-2015
Product Manager at Vetoquinol UK Ltd

Education

Diploma from CIM | The Chartered Institute of Marketing
2012 - 2012
High Certificate in Marketing from MLS International College

More Information

Social Presence :

Prographics :

Exp : 14 Location : Paris, Île-de-France, France Job Level : Middle Designation : Global Marketing Manager - Companion Animal at Norbrook Laboratories ltd
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Insights For Selling To Juliana

During A Call Or A Meeting

DO's

  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Keep some extra margin while sharing pricing, they are likely to negotiate later

DONT's

  • Make extra effort to not seem pushy or confrontational
  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Don’t rush them till they have clearly gotten all the necessary information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Juliana is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Juliana

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Juliana move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Juliana take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Juliana

Personality Compatibility


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