Justin B.

Observer
DISC Type : ci

Regional Manager - Midwest (Central) at The AI Collective

Toledo, Ohio, United States

Overview

Justin B. is a technology director at EmpoweredAI and an engineering leader at Actual Reality Technologies, focused on AI-driven solutions and scalable systems. Described by colleagues as passionate and hard-working, he leverages a unique background in Philosophy from The University of Toledo and holds a CCNA certification to build world-class technology in his hometown of Toledo, Ohio.

He is deeply committed to fostering a thriving local tech ecosystem as the founder of Toledo Codes and a regional manager for The AI Collective. Justin extends his community focus to personal causes, participating in the Bike MS charity ride to support the National Multiple Sclerosis Society.

Unique fact: He co-authored a research paper on quantifying label-induced bias in large language models like ChatGPT, Gemini, and Claude.

Personality Overview

Assertive

Curious

Example Seeker

They often ask many questions and rely heavily on information and documentation.  They are generally strong communicators and are not easy to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Tech Community Building
He founded Toledo Codes and is a leader in The AI Collective to prove that world-class technology can be built in Northwest Ohio, not just Silicon Valley.
AI Model Evaluation
Co-authored a 2025 research paper on the bias large language models exhibit, demonstrating deep, current expertise in AI performance and fairness.
Engineering Leadership
Focuses on building engineering organizations from the ground up, implementing modern practices like Agile workflows and SPACE metrics for team health and performance.

Media Appearances

Justin has no verified media appearances

Work History

9-2025
Regional Manager - Midwest (Central) at The AI Collective
8-2025
Toledo, Ohio US, Chapter - Founding Partner at The AI Collective
11-2024
Director of Technology at EmpoweredAI
11-2024
Director of Engineering at Actual Reality Technologies
1-2025
Founder at Toledo Codes

Education

2005 - 2007
Philosophy from The University of Toledo
2000 - 2004
Education details unavailable from Clay High School

More Information

Social Presence :

Prographics :

Exp : 2 Location : Toledo, Ohio, United States Job Level : Middle Designation : Regional Manager - Midwest (Central) at The AI Collective
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Insights For Selling To Justin

During A Call Or A Meeting

DO's

  • Ask them questions to understand their needs better while staying affable
  • Build rapport, it will come handy to handle hard questions later
  • Help them realize that there is no personal risk in making this decision

DONT's

  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t brush off any concerns, take all questions seriously

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Justin is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Justin

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Justin move?

  • They like to analyze well and then make their decisions.
  • Can Justin take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Justin

Personality Compatibility


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