Justin "Hasard" Lee

Inquirer
DISC Type : dc

Keynote Speaker & Sr. Strategic Operator | Own the Outcome™ at Own The Outcome™

United States

Overview

Justin "Hasard" Lee is a former F-35 Chief of Training Systems and decorated combat pilot, now a keynote speaker and strategic operator at Own The Outcome™. He authored the Wall Street Journal bestseller "The Art of Clear Thinking," translating his battle-tested frameworks for elite performance and execution for leading global organizations.

Inspired to fly after seeing the Thunderbirds at age five, Justins passion for aviation started early. He boxed while attending the Air Force Academy and is a father to two young children, applying the principles of clear thinking and mental toughness to both his professional and personal life.

He once recovered his F-16 after it snapped out of control at 15,000 feet, an experience that forged his focus on decision-making under extreme pressure.

Personality Overview

Upfront

ROI Conscious

Judgemental

They care equally about the product and its potential impact.  They respond well to confident salespeople. They can be nudged to make faster decisions by offering what they value.

Topics They Care About

Ownership Culture
His entire professional brand, "Own The Outcome™," is built around installing systems of ownership and accountability to eliminate friction and accelerate execution within organizations.
Decentralized Execution
A core theme in his speaking and writing, he advocates for pushing authority to the front lines to increase decision-making tempo and avoid leadership bottlenecks.
Clear Thinking
The subject of his bestselling book, he defines it as stripping away noise to focus on essentials, a skill honed over 80 combat missions and now taught to corporate leaders.

Media Appearances

Justin has no verified media appearances

Work History

2022
Keynote Speaker & Sr. Strategic Operator | Own the Outcome™ at Own The Outcome™
2009 - 2024
Chief of F-35 Training Systems & Combat Fighter Pilot at United States Air Force

Education

Education details unavailable from United States Air Force Academy

More Information

Social Presence :

Prographics :

Exp : 17 Location : United States Job Level : Junior Designation : Keynote Speaker & Sr. Strategic Operator | Own the Outcome™ at Own The Outcome™
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Insights For Selling To Justin "Hasard"

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending too much time on pleasantries
  • Be crisp while making the pitch
  • Tell them that you are there to help them create visible impact within their organization

DONT's

  • Do not give up if they are not convinced, try again with a different approach
  • Avoid repeating yourself or making generalizations
  • Avoid long winding pitches, stay objective

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Justin "Hasard" is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Justin "Hasard"

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Justin "Hasard" move?

  • Their decision making speed is somewhere in the middle.
  • Can Justin "Hasard" take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Justin "Hasard"

Personality Compatibility


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