Justin Kirby in

Justin Kirby

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Global Director, EDOF IOLs at Alcon
📍 Fort Worth, Texas, United States

Justin Kirby is an award-winning Global Brand Director at Alcon, specializing in go-to-market strategies and successful product launches in the medical device sector. An MBA graduate from TCU, he is described by peers as knowledgeable, flexible, and dependable. His career is marked by driving results and aligning marketing with business goals.

Having attended both Texas A&M University and Texas Christian University, Justin has strong roots in Texas. This educational background suggests a likely interest in the states vibrant collegiate sports culture and professional development within the local business community.

In 2021, Justin not only won the Alcon Marketing Award for Best Product Launch but also earned a place in the companys prestigious Presidents Club.

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Experience
6 Years
Current Role
Global Director, EDOF IOLs
Job Level
Mid-senior
Location
Fort Worth, Texas, United States
Personality Overview

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Priorities

Topics Justin cares about

Medical Device Marketing
He leads global brand strategy for Alcon's EDOF IOLs and previously managed IOL delivery systems, showing deep expertise in this specific medical device category.
New Product Launches
His career focuses on leading successful go-to-market strategies, underscored by winning the "2021 Best Product Launch" award at Alcon.
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Career

Work history

4-2025
Global Director, EDOF IOLs
Alcon
7-2023 - 4-2025
Global Director, IOL Delivery Systems
Alcon
5-2022 - 7-2023
Associate Director, PRECISION1® & Portfolio Strategy
Alcon
12-2011 - 6-2013
Account Executive
AvreaFoster
11-2010 - 7-2011
Global Account Manager
Six Cubits (a subsidiary of Slingshot)
In the press

Media appearances

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Education
2014 - 2016
Master of Business Administration (M.B.A.)
TCU Neeley School of Business
2005 - 2009
BBA
Mays Business School - Texas A&M University
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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