Karen Wangen in

Karen Wangen

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Head of Brand and Operations at Twenty/Twenty Beauty
📍 New York City Metropolitan Area, United States

Karen is a multi-category marketing executive with extensive experience at global brands like Estée Lauder and LOreal. As Head of Brand and Operations at Twenty/Twenty Beauty, she leverages her expertise in brand strategy and digital engagement to drive growth. People who have worked with her often describe her as creative, innovative, and a thoughtful leader.

Outside of her primary career in beauty, Karen demonstrates a strong entrepreneurial spirit. She co-founded an iOS application designed to increase productivity for legal professionals, showcasing her interest in creating disruptive solutions across different industries. She enjoys dynamic environments and embraces creative ways to enrich consumer experiences.

Unique fact: Karen co-founded MyLitBag, a tech startup that develops applications for the legal and educational industries.

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Current Role
Head of Brand and Operations
Location
New York City Metropolitan Area, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Karen cares about

Eye-Safe Beauty
Her recent professional focus and posts highlight a passion for beauty products developed by doctors to address eye sensitivity and wellness.
Brand Strategy
Her career is centered on developing short and long-term strategic visions for global and domestic consumer brands to bolster revenue.
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Career

Work history

2-2025
Head of Brand and Operations
Twenty/Twenty Beauty
11-2024 - 1-2025
Marketing Consultant
Twenty/Twenty Beauty
4-2018 - 1-2025
Marketing Consultant
K. Wangen Consulting, LLC
10-2022 - 8-2023
Marketing Executive, Travel Retail
The Estée Lauder Companies Inc.
4-2018 - 8-2022
CMO and CO-FOUNDER
MyLitBag
In the press

Media appearances

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Education
Bachelor of Arts
New York University
5-2020 - 8-2020
e-Cornell Digital Marketing Certificate
Cornell University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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