Karina Martirossian

Collaborator
DISC Type : si

Vice President, Audience Strategy & Data Architecture at Spark Foundry

United States

Overview

Karina has no verified overview

Personality Overview

Example Driven

Consensus Builder

Appreciative

They are more likely to opt for solutions that are proven in the market.  Unlike D or C types, they are calm as well as friendly and can give the impression of being more receptive than they actually are. Scenarios where both sides can come out as winners appeal to them greatly.

Topics They Care About

Karina has no verified topics they care about

Media Appearances

Karina has no verified media appearances

Work History

9-2024
Vice President, Audience Strategy & Data Architecture at Spark Foundry
1-2023 - 9-2024
Senior Director, Strategic Consulting at Epsilon
5-2019 - 12-2022
Director, Digital Audience Planning at Omnicom
4-2018 - 5-2019
Regional Director at Omnicom
12-2015 - 4-2018
Associate Director, Insights at Omnicom

Education

2003 - 2007
Bachelor of Business Administration (BBA) from Baruch College

More Information

Social Presence :

Prographics :

Exp : 14 Location : United States Job Level : Senior Designation : Vice President, Audience Strategy & Data Architecture at Spark Foundry
URL has been copied!

Insights For Selling To Karina

During A Call Or A Meeting

DO's

  • If possible, involve their colleagues in the sales process
  • Show them how they look good by making this decision
  • Use phrases like ‘trust me when’, ‘your team will love’ etc.

DONT's

  • Don’t get into excessive details unless prompted
  • Don’t push them to make decisions very fast, let them take their time
  • Avoid unnecessary confrontation if it arises incidentally

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Karina is

  • Relationship and rapport play a major role, followed by low risk and the presence of proof points.
  • Will you ever get a clear answer from Karina

  • They are diplomatic when the need arises; they hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Karina move?

  • They can take their time to reach decisions, even while they stay engaged and friendly.
  • Can Karina take some risk or not?

  • They are unlikely to take many risks.

You And Karina

Personality Compatibility


Other Spark Foundry Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.