Karla Toyloy-Mattera

Inspirer
DISC Type : di

Director of Product Management at Mainstay

Greater Boston, United States

Overview

Karla Toyloy-Mattera is a seasoned product management executive with deep experience in startups, data security, and mobile app development. She has a strong background in driving product strategy and launch, having held leadership roles like Director of Product Management at Mainstay and VP of Product Management at SmashFly Technologies.

She is passionate about creating products where the users experience is at the forefront of all decisions. Her personal posts indicate a strong belief in social responsibility and ensuring peoples basic needs are met, highlighting her focus on human-centric values both in and out of the workplace.

After initially joining Notarize, Inc. to help prepare their app for launch, she stayed on as an Advisor to the company.

Personality Overview

Confident & Optimistic

Achievment Oriented

Decisive

They respond well to objective pitches but also attach some value to relationships.  They measure a product on its merit but can be influenced by strong testimonials. They usually prefer to drive the conversation.

Topics They Care About

Customer-Driven Design
Her professional summary and posts emphasize a passion for ensuring the customer experience is at the forefront of product decisions.
Startup Product Launch
She has direct experience preparing applications for product launch in a startup environment, such as her initial role at Notarize, Inc.
Student Engagement
Her role at Mainstay, which builds engagement platforms for colleges, and a post asking for definitions of 'student engagement' show a professional focus on this area.

Media Appearances

Karla has no verified media appearances

Work History

6-2021 - 10-2023
Director of Product Management at Mainstay
2-2020 - 12-2020
VP Product Management at XpertSea
5-2019 - 2-2020
Senior Product Manager at Indigo
3-2018 - 2-2020
VP Product Management at SmashFly Technologies
2-2017 - 1-2018
Sr Product Consultant at Blue Cross Blue Shield of Massachusetts

Education

Education details unavailable from William & Mary
Education details unavailable from Suffolk University

More Information

Social Presence :

Prographics :

Exp : 24 Location : Greater Boston, United States Job Level : N/A Designation : Director of Product Management at Mainstay
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Insights For Selling To Karla

During A Call Or A Meeting

DO's

  • Look like someone who is on top of their game
  • Refer to testimonials from well known people to highlight the value of your product
  • Keep your pitch focused on the impact but insert some anecdotes into it

DONT's

  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t keep repeating the same information, it could make them impatient
  • Don't be unorganized, be prepared for the pitch

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Karla is

  • Product value plays a big role, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Karla

  • If they do not firmly believe in you, they will refuse without hesitation.

Insights For Deal Planning

    How fast (or slow) will Karla move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Karla take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Karla

Personality Compatibility


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