Kasia Kelly

Inspirer
DISC Type : di

Product Development and Strategy at AFG

Greater Adelaide Area, Australia

Overview

Kasia Kelly is a seasoned finance and product strategy professional with extensive experience in the banking industry. Her expertise spans product management, innovation, and analytics, underscored by an Advanced Diploma from CIMA. Described by colleagues as diligent and focused with a keen analytical mind, she excels at balancing complex priorities to drive business opportunities.

Originally studying Visual Communication and Graphic Design, Kasia brings a unique creative perspective to her analytical roles in finance. Her posts indicate an interest in social issues, such as the Voice to Parliament proposal, and community support, suggesting a passion for contributing positively to society outside her corporate work.

She was a featured panelist at the Emerging Innovation Summit, discussing risk mitigation in financial services.

Personality Overview

Decisive

Fast Adopter

Achievment Oriented

They respond well to objective pitches but also attach some value to relationships.  They measure a product on its merit but can be influenced by strong testimonials. They usually prefer to drive the conversation.

Topics They Care About

Product Innovation
Her career has focused on product development and innovation at Land Services SA and AFG, highlighted by a recent post celebrating a new product launch.
Fintech Risk Mitigation
As a panelist at the Emerging Innovation Summit, she discussed AI-led risk detection, cyber resilience, and regulatory compliance in financial services.
Customer-Led Strategy
She has a track record of engaging directly with customers to identify pain points and develop solutions, and uses the #CustomerLed hashtag in her professional announcements.

Media Appearances

Kasia has no verified media appearances

Work History

5-2021
Product Development and Strategy at AFG
9-2023 - 9-2023
Panelist at Emerging Innovation Summit
12-2019 - 5-2021
Product & Innovation Lead at Land Services SA
5-2016 - 11-2019
Product & Portfolio Manager - Adelaide Bank at Bendigo and Adelaide Bank
7-2010 - 5-2016
Management Accountant at Bendigo and Adelaide Bank

Education

2023 - 2024
Board Ready Programme from Build Your Board
2008 - 2019
Advanced Diploma from CIMA

More Information

Social Presence :

Prographics :

Exp : 22 Location : Greater Adelaide Area, Australia Job Level : N/A Designation : Product Development and Strategy at AFG
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Insights For Selling To Kasia

During A Call Or A Meeting

DO's

  • Focus on the big picture and the strategic value of your product
  • Keep your pitch focused on the impact but insert some anecdotes into it
  • Get them to a point where they are ready to bat for your product internally

DONT's

  • Don’t keep repeating the same information, it could make them impatient
  • Don't be unorganized, be prepared for the pitch
  • Don’t be too verbose or overly friendly; a little bit, however, is fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kasia is

  • Product value plays a big role, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Kasia

  • If they do not firmly believe in you, they will refuse without hesitation.

Insights For Deal Planning

    How fast (or slow) will Kasia move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Kasia take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Kasia

Personality Compatibility


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