Katarina Axhill

Critic
DISC Type : C

Product Owner / Application specialist - SKF Global Digital Solutions - Web & Communication at SKF Group

Greater Gothenburg Metropolitan Area, Sweden

Overview

Katarina is a Product Owner and Application Specialist at SKF Group with over 20 years of experience in IT, eCommerce, and digital marketing. She possesses a strong commercial outlook and a customer-first approach, specializing in translating business needs into impactful digital commerce solutions using agile methodologies.

Outside of her corporate role, Katarina is a vocal advocate for diversity and inclusion, publicly identifying as an LGBTQ+ ally to help create a more welcoming engineering community. She is also active in local governance, serving as a board member for a housing association.

She has been described by colleagues as highly effective and driven, with a keen eye for detail and strong analytical skills.

Personality Overview

Precise

Critic

ROI Driven

They prefer to do logical analysis and value evidence over emotions.  They are quite likely to negotiate on pricing or other key terms. They enjoy working alone and do not rely on others very often.

Topics They Care About

Digital Transformation
Her 20-year career is focused on delivering digital commerce solutions. She currently leads web and communication digital solutions for SKF Group.
Agile Product Ownership
As a Certified Scrum Product Owner with SAFe 5. 1 credentials, she specializes in agile IT delivery, budget management, and prioritizing features based on business value.
Diversity & Inclusion
She is a passionate LGBTQ+ ally, actively working to drive diversity and ensure there is a place for everyone within the engineering community.

Media Appearances

Katarina has no verified media appearances

Work History

11-2021
Product Owner / Application specialist - SKF Global Digital Solutions - Web & Communication at SKF Group
6-2021
Board member at Bostadsrättsföreningen Backsippan
1-2020 - 11-2021
Digital Marketing & Communication Expert @SKF Corporate Communication & Market Support EMEA at SKF Group
12-2016 - 12-2019
Global eMarketing Manager & Scrum ProductOwner @ SKF Automotive Aftermarket at SKF Group
11-2012 - 12-2016
eShop manager & business developer at ELLOS GROUP

Education

12-2023 - 12-2023
Education details unavailable from SKF Change Manager Practitioner Course, 5 days
2-2023 - 2-2023
Education details unavailable from Manage, Lead & Coach

More Information

Social Presence :

Prographics :

Exp : 30 Location : Greater Gothenburg Metropolitan Area, Sweden Job Level : Junior Designation : Product Owner / Application specialist - SKF Global Digital Solutions - Web & Communication at SKF Group
URL has been copied!

Insights For Selling To Katarina

During A Call Or A Meeting

DO's

  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Be formal and objective, they will appreciate it more

DONT's

  • Don't give superficial answers, they are easily rattled by them
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Katarina is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Katarina

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Katarina move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Katarina take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Katarina

Personality Compatibility


Other SKF Group Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.