Kate FitzGerald

Enthusiast
DISC Type : i

Chief Revenue Officer (CRO) at Virtana Corp.

United States

Overview

Kate has no verified overview

Personality Overview

Story Driven

Optimistic

Amiable & Agreeable

They agree with others often, so exercise caution when relying on their word.  They are more about building relationships than just cutting deals. Unlike D or C types, they are convinced more by stories and testimonials.

Topics They Care About

Kate has no verified topics they care about

Media Appearances

Kate has no verified media appearances

Work History

8-2024
Chief Revenue Officer (CRO) at Virtana Corp.
Vice President, Americas at Elastic
President and Board Member at Leanplum
Chief Revenue Officer at Leanplum
President of Sales, Americas at Marketo, an Adobe Company

Education

History from Stanford University

More Information

Social Presence :

Prographics :

Exp : 1 Location : United States Job Level : Leadership Designation : Chief Revenue Officer (CRO) at Virtana Corp.
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Insights For Selling To Kate

During A Call Or A Meeting

DO's

  • Speak from experience about success that the product has seen with other customers
  • Compliment them about their personality if you get a chance
  • Ask them how their day is going or exchange some other pleasantries

DONT's

  • Don’t be too formal with them, they trust informality more
  • Don't be critical or challenge them openly, they can react defensively
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kate is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Kate

  • They probably won't say no directly.


Insights For Deal Planning

    How fast (or slow) will Kate move?

  • They are not the ones to make fast decisions, even while they stay committed.
  • Can Kate take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Kate

Personality Compatibility


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