Kate Matlock

Initiator
DISC Type : Di

Managing Director, EMEA at distillery

London, England, United Kingdom

Overview

Kate Matlock is the Managing Director, EMEA at distillery, a video-first creative agency. With over 15 years in integrated communications, she has led award-winning campaigns for global brands like Dove and Microsoft. Colleagues describe her as creative, diligent, and a brilliant brand ambassador, with expertise in digital innovation and strategy.

Outside of her agency role, Kate is deeply invested in education and mentorship. She serves as a Visiting Lecturer at Central Saint Martins for the MA Applied Imagination programme. She is also passionate about supporting under-represented founders within the tech scene and building professional communities through networking.

She is on the council of POTATO (People of Tech, Arts, and Science, Obviously), a professional network for the UK tech community.

Personality Overview

Conviction Driven

Risk-Accepting

Confident

They respond well to objective pitches but also attach some value to relationships.  They usually prefer to drive the conversation. They don’t mind taking a stand if they believe in something.

Topics They Care About

Modern Communications
Has over 15 years of experience delivering integrated communications solutions across content, social, and influence for global brands.
Future of Marketing
Actively synthesizes and shares key themes and trends from major industry events like Cannes, SXSW, and MAD//Fest.
Supporting Founders
Is passionate about the tech scene and actively supports under-represented founders who are tackling today's significant challenges.

Media Appearances

Kate has no verified media appearances

Work History

11-2024
Managing Director, EMEA at distillery
4-2024 - 10-2024
Global Head of Influence @ Dove at Unilever
1-2010 - 10-2024
Visiting Lecturer at Central Saint Martins, University of The Arts London
1-2009 - 12-2009
Masters Student at Central Saint Martins, University of The Arts London
12-2020 - 7-2023
Managing Director - Digital Innovation Group at BCW Global

Education

1-2009 - 12-2009
Masters from Central Saint Martins, University of The Arts London
Graduate Diploma from La Trobe University

More Information

Social Presence :

Prographics :

Exp : 15 Location : London, England, United Kingdom Job Level : Mid-senior Designation : Managing Director, EMEA at distillery
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Insights For Selling To Kate

During A Call Or A Meeting

DO's

  • Focus on the big picture and the strategic value of your product
  • Keep your pitch focused on the impact but insert some anecdotes into it
  • Clearly address the competitive aspects

DONT's

  • Don’t keep repeating the same information, it could make them impatient
  • Don't be unorganized, be prepared for the pitch
  • Don’t be very informal even if they are being so themselves

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kate is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Kate

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will Kate move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Kate take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Kate

Personality Compatibility


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