Kate Meda in

Kate Meda

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B2B SaaS Marketing Strategist at Edify Content
📍 Detroit Metropolitan Area, United States

Kate Meda is a B2B SaaS Marketing Strategist at Edify Content, focusing on research-led content for the IT automation, fintech, and edtech industries. Described by peers as intelligent, creative, and highly adaptable, she has a proven record of quadrupling engagement and doubling leads for clients.

Kate has a deep background in the performing arts, holding a Bachelor of Music from Wayne State University and having worked professionally as a soprano. This artistic foundation shapes her unique approach to brand storytelling and content creation, blending creativity with strategic marketing.

She uniquely combines her career in B2B technology marketing with her background as a professional opera singer.

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Experience
12 Years
Current Role
B2B SaaS Marketing Strategist
Job Level
Junior
Location
Detroit Metropolitan Area, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Kate cares about

AI in Content
Advocates for using AI as a creative partner to enhance ideas rather than as a crutch that replaces human judgment and strategic thinking in content creation.
Results-Driven Content
Focuses on creating content that drives measurable business outcomes, such as her recent success in doubling a client's inbound leads in only four months.
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Career

Work history

1-2025
B2B SaaS Marketing Strategist
Edify Content
5-2020
Freelance Content, Copywriter, and Copyeditor
Kate Meda
8-2013
Soprano
Freelance
12-2022 - 12-2024
Copywriter
KORTX
6-2022 - 1-2023
Content Marketing Manager
SureSwift Capital
In the press

Media appearances

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Education
2016 - 2019
Bachelor of Music
Wayne State University
Bachelor of Fine Arts - BFA
Wayne State University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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