Kate Minnema

Captain
DISC Type : DS

Founder at Magenta Strategy

Greater Chicago Area, United States

Overview

Kate has no verified overview

Personality Overview

Long-Term Thinker

Decisive But Calm

Consummate Professional

Reading between the lines and seeing beyond your words comes naturally to them.  They exhibit a rare combination of being result-oriented but patient at the same time. They might take some time to make their mind up but once they do, they don't change it easily.

Topics They Care About

Kate has no verified topics they care about

Media Appearances

Kate has no verified media appearances

Work History

5-2018
Founder at Magenta Strategy
6-2023
Mentor at She Runs It
1-2024 - 2-2026
Global Director of Field Marketing at Booksy
9-2022 - 10-2023
Global Head of Brand & Business Marketing - SaaS Division, Retail and Beyond at Snap Inc.
12-2019 - 9-2022
Head of Marketing- North America (Fit Analytics, A Snap Company - Retail SaaS) at Snap Inc.

Education

Bachelor of Science (BS) from Michigan State University
Certificate from American University of Rome

More Information

Social Presence :

Prographics :

Exp : 19 Location : Greater Chicago Area, United States Job Level : Leadership Designation : Founder at Magenta Strategy
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Insights For Selling To Kate

During A Call Or A Meeting

DO's

  • Stick to your standard pitch and qualifying script, don't try to wing it
  • Come across as a trustworthy professional and be respectful, they usually know their game
  • During followups, use phone or text if needed, they should be fine

DONT's

  • Avoid putting conscious effort into relationship-building
  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them
  • Don't take their patience for granted, avoid long-winding sermons

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kate is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Kate

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Kate move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Kate take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Kate

Personality Compatibility


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