Katerina Kelesidi in

Katerina Kelesidi

Critic · DISC type C
Senior Director at Prime
📍 London, England, United Kingdom

Katerina is a Senior Director at Prime with over 15 years of experience in the communications sector, focusing on behavioural science and digital transformation for pharmaceutical and health clients. Drawing on a background in academia, she holds certifications in Behavioural Economics from the University of Toronto and Health Research from Harvard.

She is passionate about creating solutions that improve health outcomes and advocates for patient-centric thinking. She serves as a Governor at Sherwood Foundation School and contributes to the Patient Engagement Interest Group at the PM Society to advance industry learning and collaboration.

Unique fact: Katerina has co-authored several academic papers on mental health and psychology, including research on the electrophysiological correlates of traits in adolescents.

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Experience
13 Years
Current Role
Senior Director
Job Level
Senior
Location
London, England, United Kingdom
Personality Overview

How Katerina shows up

Negotiator
Critic
Information Seeker

They are quite likely to negotiate on pricing or other key terms. They like to take decisions independently and do not seek others' support often. They don’t appreciate bells and whistles unless backed by data.

Priorities

Topics Katerina cares about

Patient Engagement
A core focus of her recent activity and a topic she champions through the PM Society, emphasizing co-creation with patients to ensure treatments are successful and valuable.
Behavioural Science
A foundational skill from her academic background that she applies to global campaigns, omnichannel transitions, and stakeholder engagement to drive meaningful change in healthcare.
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Career

Work history

4-2025
Senior Director
Prime
3-2023
Governor
Sherwood Foundation School
11-2022
Healthcare Consultant
BeSciLab
11-2021 - 10-2022
Senior Director
Edelman
1-2018 - 11-2021
Director
Health Unlimited
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2013 - 2013
Behavioural Economics in Action (edX online)
University of Toronto - Rotman School of Management
2012 - 2013
Health in Numbers: Quantitative Methods in Clinical & Public Health Research (edX online)
Harvard T.H. Chan School of Public Health
Social presence
in
Behavioral profile

DISC profile (public)

C

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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